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CMKG - CPCM Space Management Questions
with Detailed Verified Answers
1. What is the balance formula in space management as it relates to
inventory on shelf for the retailer? Ans: Answer: Minimize days of
supply and maximize stock availability. Retailers want to find the balance
between minimizing days of supply while maximizing stock availability (to
avoid out of stocks).
2. When determining product assortment and considering how it affects
the shelf, what are the two MOST important factors that retailers need to
consider? Ans: Answer: Variety of items and shelf capacity. Retailers
need to balance between variety of assortment and maximizing shelf
capacity.
3. Once a new planogram is implemented by a retailer, the category
management team conducts a direct comparison between the metrics for
the past planogram and the new one, and then continues to make
comparisons over time as new sales data is collected. What is this
process called? Ans: Answer: Post-reset tracking. It's an easy term to
remember, because post-reset tracking obviously happens once the
planogram is implemented.
CMKG - CPCM Space Management Questions
with Detailed Verified Answers
1. What is the balance formula in space management as it relates to
inventory on shelf for the retailer? Ans: Answer: Minimize days of
supply and maximize stock availability. Retailers want to find the balance
between minimizing days of supply while maximizing stock availability (to
avoid out of stocks).
2. When determining product assortment and considering how it affects
the shelf, what are the two MOST important factors that retailers need to
consider? Ans: Answer: Variety of items and shelf capacity. Retailers
need to balance between variety of assortment and maximizing shelf
capacity.
3. Once a new planogram is implemented by a retailer, the category
management team conducts a direct comparison between the metrics for
the past planogram and the new one, and then continues to make
comparisons over time as new sales data is collected. What is this
process called? Ans: Answer: Post-reset tracking. It's an easy term to
remember, because post-reset tracking obviously happens once the
planogram is implemented.
