Certified Product Manager - Online Course and Exam - 280 Product GroupAIPMM Latest Update With Complete Solutions!!!

Certified Product Manager - Online Course and Exam - 280
Product GroupUpdate With Complete
AIPMM Latest
Solutions!!!
1. Characteristics Process?
of a service
and ex- ample
for each


2. What are
Kotler's 4
Market Strate-
gies?

3. What are
Porter's 5
forces?




4. The seven (7)
phases of com-
plete product
life cycle
(AIPMM ver-
sion)



5. What are the
steps of the
New Product
Development/
Ac- quisition
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, Certified Product Manager - Online Course and Exam - 280
Product GroupUpdate With Complete
AIPMM Latest
Solutions!!!
I angibility - University Course
n Variability - Customer Service
s Perishability - Airline flight
e
p Product, place, price, promotion
a
r
a
Bargaining power of suppliers
b
Bargaining power of customers
i
Threat of new entrants
l
Threat of substitute products
i
t = Competitive Rivalry
y
1) Conceive
- 2) Plan
3) Develop
B 4) Quality
a 5) Launch
n 6) Deliver
k 7) Retire

v 1) New Product Development/
i
s Acquisition Commercialization &
i
Manufacturing Operations
t

2) Introduction
I
3) Growth, Maturity, Decline
n
4) Withdrawal
t

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, Certified Product Manager - Online Course and Exam - 280
Product GroupUpdate With Complete
AIPMM Latest
Solutions!!!
6. Product/
Market
Expansion
grid (aka:
Ansoff
Matrix)



7. Write a Growth
position- ing
statement Marketing objec- tive:




8. Fill in the
Product Life
Cycle for In-
troduction

Marketing
objec- tive:
Competition:
Product:
Price:
Promotion:
Place:

9. Fill in the
Prod- uct Life
Cycle for
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