(Latest Update ) Sales
Management | Questions & Answers
| 100% Correct | Grade A - WGU
Question:
A sales manager is designing a commission structure for sales team members.
The commissions will be based on each salesperson's monthly sales less
variable expenses.
Which income statement is the basis for the sales commission structure?
a. Contribution margin
b. Full costing
c. Traditional
d. Balance sheet
Answer:
Contribution margin
,Question:
T/F: Bargain basement customers, according to the customer classification
matrix, want lower prices but require less maintenance and attention and are
easier to service
Answer:
True
Question:
T/F: Cross-selling occurs when a customer is encouraged to purchase an
additional product that can be used in conjunction with the original product.
Answer:
True
Question:
T/F: Aggressive classified customers demand high quality and services at the
lowest possible price. These customers may be unprofitable as a result, so
renegotiation is appropriate.
Answer:
True
, Question:
T/F: When promoting their brands, businesses use a pull strategy to stimulate
demand and motivate customers to actively seek out a product
Answer:
True
Question:
T/F: When promoting their brands, businesses use a push strategy to place a
product in front of a customer through a form of advertising.
Answer:
True
Question:
What type of quotas entail the registration of new users or moving inventory,
not landing new clients or accounts.
Answer:
Volume