WGU D099 Study Guide Part 1 exam with
| | | | | | | |
verified answers |
Initiators |- | |correct |answers |the |people |in |the |organization |who |first |see |the |need |for |the |
product
Users |- | |correct |answers |those |within |the |organization |who |use |the |product
Influencers |- | |correct |answers |those |who |have |experience |and |expertise |that |can |help |improve
|the |buying |decision
Buyer |- | |correct |answers |the |person |who |signs |the |purchasing |contract
Undifferentiated |Marketing |- | |correct |answers |Mass |Marketing
AIDA |- | |correct |answers |Attention, |Interest, |Desire, |Action
Social |Style |Matrix |- | |correct |answers |categorizes |people |according |to |personality |traits |and |
how |they |interact |with |others
Law |of |psychological |reciprocity |- | |correct |answers |if |you |do |something |nice |for |someone |they
|will |reciprocate
Return |on |Customer |Investment |- | |correct |answers |measures |how |much |value |a |business |can |
create |per |customer
, Transactional |Selling |- | |correct |answers |involves |focusing |on |quick |sale; |no |long-term |
relationship |with |customers
Adaptive |Selling |- | |correct |answers |using |social |styles |to |customize |the |sales |approach |to |each |
customer
Recognize |the |Need |- | |correct |answers |an |organization |realizes |the |need |for |a |good/service
Define |the |Need |- | |correct |answers |stakeholders |define |the |product |with |detailed |
specifications; |usually |involves |users |and |initiators
Search |for |Suppliers |- | |correct |answers |search |for |information |about |vendors |and |products; |
usually |involves |purchasing |agents
Bid |Analysis |- | |correct |answers |the |buyer |sends |out |an |RFP |to |multiple |vendors; |each |vendor |
provides |detailed |proposals |for |review |by |the |buyer
Supplier |Selection |- | |correct |answers |RFPs |are |reviewed |and |the |vendor |is |chosen; |
negotiations |for |price |and |other |aspects |of |the |deal |take |place
Order |Placement |- | |correct |answers |order |is |typically |placed |electronically; |orders |can |be |one |
transaction |or |continuous
Performance |Review |- | |correct |answers |buyer |surveys |quality |and |satisfaction |levels; |not |all |
poor |performance |is |the |fault |of |the |vendor
KAM |(Key |Account |Management) |- | |correct |answers |developing |and |maintaining |long-term |
sustainable |and |mutually |beneficial |relationships |with |key |accounts |(customers)
| | | | | | | |
verified answers |
Initiators |- | |correct |answers |the |people |in |the |organization |who |first |see |the |need |for |the |
product
Users |- | |correct |answers |those |within |the |organization |who |use |the |product
Influencers |- | |correct |answers |those |who |have |experience |and |expertise |that |can |help |improve
|the |buying |decision
Buyer |- | |correct |answers |the |person |who |signs |the |purchasing |contract
Undifferentiated |Marketing |- | |correct |answers |Mass |Marketing
AIDA |- | |correct |answers |Attention, |Interest, |Desire, |Action
Social |Style |Matrix |- | |correct |answers |categorizes |people |according |to |personality |traits |and |
how |they |interact |with |others
Law |of |psychological |reciprocity |- | |correct |answers |if |you |do |something |nice |for |someone |they
|will |reciprocate
Return |on |Customer |Investment |- | |correct |answers |measures |how |much |value |a |business |can |
create |per |customer
, Transactional |Selling |- | |correct |answers |involves |focusing |on |quick |sale; |no |long-term |
relationship |with |customers
Adaptive |Selling |- | |correct |answers |using |social |styles |to |customize |the |sales |approach |to |each |
customer
Recognize |the |Need |- | |correct |answers |an |organization |realizes |the |need |for |a |good/service
Define |the |Need |- | |correct |answers |stakeholders |define |the |product |with |detailed |
specifications; |usually |involves |users |and |initiators
Search |for |Suppliers |- | |correct |answers |search |for |information |about |vendors |and |products; |
usually |involves |purchasing |agents
Bid |Analysis |- | |correct |answers |the |buyer |sends |out |an |RFP |to |multiple |vendors; |each |vendor |
provides |detailed |proposals |for |review |by |the |buyer
Supplier |Selection |- | |correct |answers |RFPs |are |reviewed |and |the |vendor |is |chosen; |
negotiations |for |price |and |other |aspects |of |the |deal |take |place
Order |Placement |- | |correct |answers |order |is |typically |placed |electronically; |orders |can |be |one |
transaction |or |continuous
Performance |Review |- | |correct |answers |buyer |surveys |quality |and |satisfaction |levels; |not |all |
poor |performance |is |the |fault |of |the |vendor
KAM |(Key |Account |Management) |- | |correct |answers |developing |and |maintaining |long-term |
sustainable |and |mutually |beneficial |relationships |with |key |accounts |(customers)