Why would a small retailer be interested in a kiosk? - Answers They can fit into prime mall
locations.
Which of the following is NOT true regarding GIS? - Answers It is based only on demographic
census data
One of the most important factors affecting store sales is the number of vehicles and
pedestrians that pass by the site, or the _____________. - Answers traffic flow
A(n) _____ is one in which the merchandise, selection, presentation, pricing, or other unique
factor attract customers even if it is in an inconvenient location. - Answers destination store
The objective of Huff's Gravity Model is to: - Answers determine the probability that a customer
residing in a particular area will shop at a particular shopping center
Which retailer would be the LEAST dependent on traffic counts? - Answers Home Depot
Which is NOT an advantage in choosing a free-standing store as your retail location? - Answers
pedestrian traffic that might drop in because they are walking by
True or False A strip center is a shopping center that is designed to provide convenience
shopping for the day-to-day needs of consumers in their immediate neighborhood - Answers
true
Many companies are capitalizing on people being at the airports longer and not able to carry on
much for personal health and beauty aids. A vending machine selling cosmetics and perfume at
an airport is a _____________. - Answers Kiosk
A contiguous geographic area that accounts for the majority of a store's sales and customers is
called a _______. - Answers trade area
King Street in Charleston, South Carolina has many small professional businesses as well as
antique stores, apparel boutiques and gift shops. It can be considered an example of a
____________. - Answers central business district
What type of shopping center has an open-air configuration of upscale specialty stores,
entertainment and restaurants? - Answers lifestyle center
Alyssa needed a new stirrup for her saddle. She had to drive 30 miles to the Western Tack store
in order to make the purchase. To Alyssa, the Western Tack store is an example of a: - Answers
Destination store
A store that does not create its own traffic and whose trade area is determined by the dominant
retailer in the shopping center is considered a ___________. - Answers parasite store
, Access to major highways, pedestrian traffic, and availability of mass transit are examples of
which site characteristic? - Answers traffic flow and accessibly
The anchor stores in a shopping mall are traditionally - Answers department store
true or false
A strip center is a shopping center that is designed to provide convenience shopping for the day
-to-day needs of consumers in their immediate neighborhood. - Answers true
Which of the following retailers would most likely be found in a power center? - Answers lowe's
and target
why would a retailer expand to a central business district - Answers professionals as customers
during the weekdays
What type of retailer would most likely benefit from the use of direct store delivery? - Answers
supermarket
Merchandising, planning, marketing and finance are positions for a national chain that are
housed: - Answers predominantly at the corporate headquarters
What is the first step in building a committed workforce? - Answers recruiting the right people
true or false An organizational culture is the set of values, traditions and customers in a firm
that guides employee behavior. - Answers true
A retailer can work to retain employees and build a mutual commitment best by: - Answers
empowering employees
true or false Since inventory at the store is based on consumer demand, in a pull supply chain,
there is a lesser likelihood of being overstocked or out of stock. - Answers true
Mason is concerned that the salespeople in his men's clothing store are not spending enough
time selling merchandise to customers. What should he do? - Answers Increase the sales
commissions for his salespeople.
__________ is a set of activities and techniques that companies implement to efficiently and
effectively manage the flow of merchandise from the vendors to the retailer. - Answers supply
chain management
Managing diversity means: - Answers accepting and valuing how employees differ from each
other
Which benefits does efficient supply chain management provide retailers concerning product
availability? - Answers reduced stockouts and tailored assortments