Answers | Graded A+
True or False? ANSWERS - All teams should assist in
identifying your business' buyer personas.
Your CRM Database is available to only the
marketing team so that contact information is not
shared between the sales and service teams. - True or false?
ANSWERS - False!
You can't develop a buyer persona until you have
Your CRM helps you share and streamline a testimonial you can use from a real customer. -
information across all teams. ANSWERS - False!
You can identify a buyer persona without an
Which tool exemplifies the all-in-one approach to actual testimonial.
reporting on your marketing performance? -
ANSWERS - Campaigns
Your ___________ is/are the foundation you'll
A campaign is what ties the tools and your use to create personalized experiences for your
marketing efforts together to help you reach and contacts in a scalable way for your business. -
report on a specific goal. ANSWERS - contacts database
True or false? True or false?
If you decided NOT to host your blog on Your contacts database is built upon the CRM. -
HubSpot, you would NOT be able to use the ANSWERS - True!
blog-specific reports in HubSpot. -
ANSWERS - True! Your contacts database is built upon your CRM
as the foundation.
You need to host your blog on HubSpot to be
able to use the blog reports.
What is the definition of contact management? -
ANSWERS - Contact management is the
If your area of opportunity for growth is to strategy that focuses on using a software
improve your website conversion rate, what program to store contact information.
would be the best kind of marketing project you
could create using Marketing Hub, from the
options below? - ANSWERS - Content ____________ is the breaking up of your
Offer Campaign Project contacts into smaller groups of similar people. -
ANSWERS - Segmentation
could help you focus on improving your website
conversion rate.
True or false?
Who should assist in identifying and There's a difference between a report and a list. -
documenting your business' buyer personas? -
ANSWERS - True!
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