Digital marketing stukent || with Certified Answers.
Advertising correct answers process of communicating with potential customers to promote a
product or service
awareness correct answers the consumer's ability to recognize and remember the product or
brand name
brand correct answers distinctive name, words, design, logo, mark, or a combination of these
elements that create company or product identity and that separate the company or product from
competitors
brand management correct answers process of creating and maintaining the identity of a brand
Call to Action (CTA) correct answers statement or phrase that encourages audience response
customer advocacy correct answers marketing strategy focused on getting customers to support
your product or brand
customer support correct answers range of activities to assist customers in resolving issues;
involves the goal of promoting customer satisfaction
Distrobution correct answers path the product or service purchased travels from the company to
the consumer
Event Planning correct answers process of arranging trade shows, conventions, meetings, etc.
that meet determined goals, messages, or purposes
focus groups correct answers diverse groups of consumers participating in guided discussions
conducted to better understand customer perception of a particular product or service
, margin correct answers the difference between the value that an activity generates and the cost of
the activity
Marketing correct answers process of communicating a company's revenue cost=Margin
Marketing Reasearch correct answers process of gathering and analyzing information about
customers' needs and preferences
media planning correct answers process of determining the most effective approach to advertise a
product or service
Merchandising correct answers process of promoting a product in a retail environment, including
the visual display in retail stores
message correct answers how businesses communicate with audience
place correct answers one of the four P's of marketing; refers to where the product is sold and
delivered to customers
price correct answers one of the four P's of marketing; the cost of a product or service a company
offers
product correct answers one of the four P's of marketing; refers to the actual product or service a
company offers
promotion correct answers one of the four P's of marketing; refers to the messaging and
communication channels marketers use to generate awareness, interest, engagement, and
excitement about products or services
Advertising correct answers process of communicating with potential customers to promote a
product or service
awareness correct answers the consumer's ability to recognize and remember the product or
brand name
brand correct answers distinctive name, words, design, logo, mark, or a combination of these
elements that create company or product identity and that separate the company or product from
competitors
brand management correct answers process of creating and maintaining the identity of a brand
Call to Action (CTA) correct answers statement or phrase that encourages audience response
customer advocacy correct answers marketing strategy focused on getting customers to support
your product or brand
customer support correct answers range of activities to assist customers in resolving issues;
involves the goal of promoting customer satisfaction
Distrobution correct answers path the product or service purchased travels from the company to
the consumer
Event Planning correct answers process of arranging trade shows, conventions, meetings, etc.
that meet determined goals, messages, or purposes
focus groups correct answers diverse groups of consumers participating in guided discussions
conducted to better understand customer perception of a particular product or service
, margin correct answers the difference between the value that an activity generates and the cost of
the activity
Marketing correct answers process of communicating a company's revenue cost=Margin
Marketing Reasearch correct answers process of gathering and analyzing information about
customers' needs and preferences
media planning correct answers process of determining the most effective approach to advertise a
product or service
Merchandising correct answers process of promoting a product in a retail environment, including
the visual display in retail stores
message correct answers how businesses communicate with audience
place correct answers one of the four P's of marketing; refers to where the product is sold and
delivered to customers
price correct answers one of the four P's of marketing; the cost of a product or service a company
offers
product correct answers one of the four P's of marketing; refers to the actual product or service a
company offers
promotion correct answers one of the four P's of marketing; refers to the messaging and
communication channels marketers use to generate awareness, interest, engagement, and
excitement about products or services
