WGU D077 OA STUDY QUESTIONS &
ANS!!
1 of
15
Term
A manager is writing a marketing plan and reviewing the company's
microenvironment.
Which environmental factor is this manager considering?
Give this one a try later!
Unique Political
, Competitive Pioneering
Don't know?
2 of 15
Term
A mobile phone carrier markets pricing plans to its
customers differently depending on how much data the
customers use each month.
What type segmentation strategy is the mobile phone carrier
using?
Give this one a try later!
Product related Psychographic
Firm related Demographic
Don't know?
ANS!!
1 of
15
Term
A manager is writing a marketing plan and reviewing the company's
microenvironment.
Which environmental factor is this manager considering?
Give this one a try later!
Unique Political
, Competitive Pioneering
Don't know?
2 of 15
Term
A mobile phone carrier markets pricing plans to its
customers differently depending on how much data the
customers use each month.
What type segmentation strategy is the mobile phone carrier
using?
Give this one a try later!
Product related Psychographic
Firm related Demographic
Don't know?
