OM 300 Exam 2 – Nunnelley
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questions with precise detailed |! |! |! |!
solutions
first rule of business - Correct answer ✔you have to have
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products that sell |! |!
product life cycle - Correct answer ✔may be any length from a
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few days to a few decades - the operations function must be
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able to introduce new products successfully
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what are the four parts of product life cycle - Correct answer
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✔introduction, growth, maturity, decline |! |! |!
Product-by-value analysis - Correct answer ✔list products in |! |! |! |! |! |! |! |!
descending order based on how much money it brings into the
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firm, then use to develop strategy
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objective of product selection/ decision - Correct answer ✔to
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develop and implement a product strategy that meets the
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demands of the marketplace with a competitive advantage
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possible strategies for product selection - Correct answer
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✔differentiation, low-cost, rapid response |! |! |!
,introductory - Correct answer ✔unusual expenses for research,
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product development, process enhancement, supplier
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development
growth - Correct answer ✔stabilize design, effective forecasting,
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consider capability |!
maturity - Correct answer ✔competition established, high
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volume, control costs, reduce options, pare down product line
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decline - Correct answer ✔special contribution
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Quality Function Deployment (QFD) - Correct answer ✔"House of
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quality"
QFD - Correct answer ✔1. customer wants
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2. how the good/service will satisfy customer wants
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3. customer wants to product how's
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4. relationship between the firm's how's
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5. importance ratings
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6. competing products
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7. compare performance
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considerations for product design - Correct answer ✔- robust |! |! |! |! |! |! |! |! |!
design
- modular design
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, - computer-aided design (CAD)
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- computer-aided manufacturing (CAM)
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- additive manufacturing (aka 3-D printing)
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- virtual reality technology
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- sustainability and life cycle assessment (LCA)
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robust design - Correct answer ✔small variations in production or
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assembly don't adversely affect product - lower cost and high
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quality
modular design - Correct answer ✔easily segmented
|! |! |! |! |! |! |!
components, flexibility for production and marketing|! |! |! |! |!
computer-aided design (CAD) - Correct answer ✔computers to |! |! |! |! |! |! |! |!
design products and prepare engineering documentation
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computer-aided manufacturing (CAM) - Correct answer |! |! |! |! |! |!
✔computers to control manufacturing equipment- often driven
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by CAD system
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additive manufacturing (aka 3-d printing) - Correct answer ✔uses
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CAD technology to produce products by adding material layer
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upon layer |!
virtual reality technology - Correct answer ✔interactive model of
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product from basic CAD data - see finished design before
|! |! |! |! |! |! |! |! |! |!
physical model is built |! |! |!
|! |! |! |! |! |!
questions with precise detailed |! |! |! |!
solutions
first rule of business - Correct answer ✔you have to have
|! |! |! |! |! |! |! |! |! |! |!
products that sell |! |!
product life cycle - Correct answer ✔may be any length from a
|! |! |! |! |! |! |! |! |! |! |! |!
few days to a few decades - the operations function must be
|! |! |! |! |! |! |! |! |! |! |! |!
able to introduce new products successfully
|! |! |! |! |!
what are the four parts of product life cycle - Correct answer
|! |! |! |! |! |! |! |! |! |! |! |!
✔introduction, growth, maturity, decline |! |! |!
Product-by-value analysis - Correct answer ✔list products in |! |! |! |! |! |! |! |!
descending order based on how much money it brings into the
|! |! |! |! |! |! |! |! |! |! |!
firm, then use to develop strategy
|! |! |! |! |!
objective of product selection/ decision - Correct answer ✔to
|! |! |! |! |! |! |! |! |!
develop and implement a product strategy that meets the
|! |! |! |! |! |! |! |! |!
demands of the marketplace with a competitive advantage
|! |! |! |! |! |! |!
possible strategies for product selection - Correct answer
|! |! |! |! |! |! |! |!
✔differentiation, low-cost, rapid response |! |! |!
,introductory - Correct answer ✔unusual expenses for research,
|! |! |! |! |! |! |! |!
product development, process enhancement, supplier
|! |! |! |! |!
development
growth - Correct answer ✔stabilize design, effective forecasting,
|! |! |! |! |! |! |! |!
consider capability |!
maturity - Correct answer ✔competition established, high
|! |! |! |! |! |! |!
volume, control costs, reduce options, pare down product line
|! |! |! |! |! |! |! |!
decline - Correct answer ✔special contribution
|! |! |! |! |!
Quality Function Deployment (QFD) - Correct answer ✔"House of
|! |! |! |! |! |! |! |! |!
quality"
QFD - Correct answer ✔1. customer wants
|! |! |! |! |! |!
2. how the good/service will satisfy customer wants
|! |! |! |! |! |! |!
3. customer wants to product how's
|! |! |! |! |!
4. relationship between the firm's how's
|! |! |! |! |!
5. importance ratings
|! |!
6. competing products
|! |!
7. compare performance
|! |!
considerations for product design - Correct answer ✔- robust |! |! |! |! |! |! |! |! |!
design
- modular design
|! |!
, - computer-aided design (CAD)
|! |! |!
- computer-aided manufacturing (CAM)
|! |! |!
- additive manufacturing (aka 3-D printing)
|! |! |! |! |! |!
- virtual reality technology
|! |! |! |!
- sustainability and life cycle assessment (LCA)
|! |! |! |! |! |!
robust design - Correct answer ✔small variations in production or
|! |! |! |! |! |! |! |! |!
assembly don't adversely affect product - lower cost and high
|! |! |! |! |! |! |! |! |! |! |!
quality
modular design - Correct answer ✔easily segmented
|! |! |! |! |! |! |!
components, flexibility for production and marketing|! |! |! |! |!
computer-aided design (CAD) - Correct answer ✔computers to |! |! |! |! |! |! |! |!
design products and prepare engineering documentation
|! |! |! |! |!
computer-aided manufacturing (CAM) - Correct answer |! |! |! |! |! |!
✔computers to control manufacturing equipment- often driven
|! |! |! |! |! |! |!
by CAD system
|! |!
additive manufacturing (aka 3-d printing) - Correct answer ✔uses
|! |! |! |! |! |! |! |!
CAD technology to produce products by adding material layer
|! |! |! |! |! |! |! |! |! |!
upon layer |!
virtual reality technology - Correct answer ✔interactive model of
|! |! |! |! |! |! |! |! |!
product from basic CAD data - see finished design before
|! |! |! |! |! |! |! |! |! |!
physical model is built |! |! |!
