Stukent Chapter 2025/2026 Exam
Questions Marking Scheme New Update
| A+ Rated
True or False: Marketing and advertising are the same thing - 🧠 ANSWER
✔✔False
True or False: If you increase the number of new customers in your business, you
are guaranteed to grow your business - 🧠 ANSWER ✔✔False
True or False: Marketing is the process of communicating a company's value to the
customer - 🧠 ANSWER ✔✔True
What are the Four P's of Marketing? - 🧠 ANSWER ✔✔Product, Price, Promotion,
Place
True or False: Target markets are identified groups of customers who are most
likely to purchase your product or service - 🧠 ANSWER ✔✔True
Which common research method is the best for getting a more in-depth look at
consumers' thoughts and ideas about a product or service? - 🧠 ANSWER ✔✔Focus
groups
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
1
,True or False: Ads, emails, and text messages are all examples of marketing
approaches - 🧠 ANSWER ✔✔True
Why do companies need marketing? - 🧠 ANSWER ✔✔To increase sales ,To build
customer awareness and loyalty, and To acquire new customers
Which common research method is best for gathering demographic and
quantitative data? - 🧠 ANSWER ✔✔Surveys
According to the reading, before creating content, what question should you ask
yourself? - 🧠 ANSWER ✔✔Who is the target audience
What is defined as a way for businesses to interact with people (customers) online?
- 🧠 ANSWER ✔✔Social media marketing
True or False: With the help of social media, the online world today has shifted
from a one-to-many to a many-to-many method of interaction - 🧠 ANSWER
✔✔True
True or False: a social media marketing plan needs to be in place before your
social media efforts begin - 🧠 ANSWER ✔✔True
What was the first true "social media network"? - 🧠 ANSWER ✔✔Myspace
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
2
, What does the acronym SEO stand for? - 🧠 ANSWER ✔✔Search Engine
Optimization
True or False: Content marketing is a form of marketing that involves creating and
sharing online material that specifically promotes your brand - 🧠 ANSWER
✔✔False
True or False: A key performance indicator is something you can measure --
usually performanced-based -- that helps you evaluate the success of your business
- 🧠 ANSWER ✔✔True
Which of the following most closely represents the percentage of companies who
use social media as part of their marketing strategies - 🧠 ANSWER ✔✔Over 92
percent
What is the first step of the six-step process of a social media marketing plan? - 🧠
ANSWER ✔✔Create social media marketing objectives and goals
True or False: Most teenage YouTube subscribers trust influencer opinions over
traditional celebrities - 🧠 ANSWER ✔✔True
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
3
Questions Marking Scheme New Update
| A+ Rated
True or False: Marketing and advertising are the same thing - 🧠 ANSWER
✔✔False
True or False: If you increase the number of new customers in your business, you
are guaranteed to grow your business - 🧠 ANSWER ✔✔False
True or False: Marketing is the process of communicating a company's value to the
customer - 🧠 ANSWER ✔✔True
What are the Four P's of Marketing? - 🧠 ANSWER ✔✔Product, Price, Promotion,
Place
True or False: Target markets are identified groups of customers who are most
likely to purchase your product or service - 🧠 ANSWER ✔✔True
Which common research method is the best for getting a more in-depth look at
consumers' thoughts and ideas about a product or service? - 🧠 ANSWER ✔✔Focus
groups
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
1
,True or False: Ads, emails, and text messages are all examples of marketing
approaches - 🧠 ANSWER ✔✔True
Why do companies need marketing? - 🧠 ANSWER ✔✔To increase sales ,To build
customer awareness and loyalty, and To acquire new customers
Which common research method is best for gathering demographic and
quantitative data? - 🧠 ANSWER ✔✔Surveys
According to the reading, before creating content, what question should you ask
yourself? - 🧠 ANSWER ✔✔Who is the target audience
What is defined as a way for businesses to interact with people (customers) online?
- 🧠 ANSWER ✔✔Social media marketing
True or False: With the help of social media, the online world today has shifted
from a one-to-many to a many-to-many method of interaction - 🧠 ANSWER
✔✔True
True or False: a social media marketing plan needs to be in place before your
social media efforts begin - 🧠 ANSWER ✔✔True
What was the first true "social media network"? - 🧠 ANSWER ✔✔Myspace
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
2
, What does the acronym SEO stand for? - 🧠 ANSWER ✔✔Search Engine
Optimization
True or False: Content marketing is a form of marketing that involves creating and
sharing online material that specifically promotes your brand - 🧠 ANSWER
✔✔False
True or False: A key performance indicator is something you can measure --
usually performanced-based -- that helps you evaluate the success of your business
- 🧠 ANSWER ✔✔True
Which of the following most closely represents the percentage of companies who
use social media as part of their marketing strategies - 🧠 ANSWER ✔✔Over 92
percent
What is the first step of the six-step process of a social media marketing plan? - 🧠
ANSWER ✔✔Create social media marketing objectives and goals
True or False: Most teenage YouTube subscribers trust influencer opinions over
traditional celebrities - 🧠 ANSWER ✔✔True
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
3