BCOM EXAM 2 QUESTIONS AND ANSWERS
What is an advantage of using the FAIR test to review business documents? - Answers
- It helps ensure that there are no logical errors in the message.
The three steps of the review process for business messages are conducting the FAIR
test, proofreading, and - Answers - feedback
While conducting the FAIR test, which question helps analyze the facts of a business
message? - Answers - Are your assumptions clear?
Which aspect of the FAIR test evaluates how the message will affect others? - Answers
- impactCorrect
The "A" in the FAIR test stands for - Answers - access
Which step typically belongs in the reviewing process? - Answers - proofreading the
document
One aspect of using too much white space when designing a document is that -
Answers - it may look insufficient.
Which statement about navigational design will help improve the ease of reading? -
Answers - Avoid formatting features that distract readers from the main message.
A sales executive is crafting a business message outlining several important sales
results. Which guideline for navigational design should the executive employ to improve
the ease of reading for colleagues? - Answers - Use bulleted lists.
For business documents, which guideline about headings helps improve the ease of
reading? - Answers - Use headings for complex messages.
Writers of business messages should avoid sentences that begin with "it is" or "there
are" because they - Answers - contain more words than necessary.
Which phrase is an example of a buzzword? - Answers - "game changer"
To keep writing natural and engaging, you should avoid - Answers - buzzwords
In his memo, Tanner explains three aspects of the new customer data base he is
recommending. What can Tanner do to make this information easier to process and
remember? - Answers - employ parallel language
The use of uncommon words in a business message is most likely to - Answers -
make it more difficult for readers to interpret the message.
, Why is active voice generally preferable for business messages? - Answers - It
identifies the doer of an action.
A message that includes the sentence, "Looking forward to the future, we should
anticipate more customers." should be evaluated for - Answers - redundancy
People are most likely to process the information in a message quickly when writers -
Answers - clearly identify the subject or doer.
Kyle is writing a memo about a complex new vendor management program the
company is implementing. One way to ensure this business message is easier to read
is to - Answers - use short sentences.
The customer service supervisor asked Alicia to revise a memo because the
paragraphs are too long. How long should the paragraphs be, on average, in the
revision? - Answers - 40 to 80 words
When writers use long paragraphs in business messages, it - Answers - shows
disrespect for the reader's time.
The less specific you are while writing your business messages, the greater the
possibility that your readers will - Answers - scan and skim your message.
Rob was frustrated after reading the report from his team because it said that 81
percent of clients had increased buys last month but Rob knew the number was actually
18 percent. What aspect of the message is causing Rob's frustration? - Answers - lack
of accuracy
Melissa is crafting an email to her team about a promotional offer that needs to start
right away. In order for her team to act immediately, Melissa should ensure the
message is - Answers - complete
To ensure the completeness of a business message, a writer should - Answers - be
specific.
While analyzing the advantages of on-site fitness centers for employees, Tomas learns
that these amenities can make employees more comfortable in their jobs and thus help
them focus on their work. This, in turn, increases employee efficiency and reduces the
likelihood that they will quit their jobs. Which statement should Tomas avoid making to
ensure he doesn't lower his credibility? - Answers - On-site fitness centers will stop
new employees from quitting their jobs.
What action is most likely to lower a person's credibility? - Answers - exaggeration of
facts
What is an advantage of using the FAIR test to review business documents? - Answers
- It helps ensure that there are no logical errors in the message.
The three steps of the review process for business messages are conducting the FAIR
test, proofreading, and - Answers - feedback
While conducting the FAIR test, which question helps analyze the facts of a business
message? - Answers - Are your assumptions clear?
Which aspect of the FAIR test evaluates how the message will affect others? - Answers
- impactCorrect
The "A" in the FAIR test stands for - Answers - access
Which step typically belongs in the reviewing process? - Answers - proofreading the
document
One aspect of using too much white space when designing a document is that -
Answers - it may look insufficient.
Which statement about navigational design will help improve the ease of reading? -
Answers - Avoid formatting features that distract readers from the main message.
A sales executive is crafting a business message outlining several important sales
results. Which guideline for navigational design should the executive employ to improve
the ease of reading for colleagues? - Answers - Use bulleted lists.
For business documents, which guideline about headings helps improve the ease of
reading? - Answers - Use headings for complex messages.
Writers of business messages should avoid sentences that begin with "it is" or "there
are" because they - Answers - contain more words than necessary.
Which phrase is an example of a buzzword? - Answers - "game changer"
To keep writing natural and engaging, you should avoid - Answers - buzzwords
In his memo, Tanner explains three aspects of the new customer data base he is
recommending. What can Tanner do to make this information easier to process and
remember? - Answers - employ parallel language
The use of uncommon words in a business message is most likely to - Answers -
make it more difficult for readers to interpret the message.
, Why is active voice generally preferable for business messages? - Answers - It
identifies the doer of an action.
A message that includes the sentence, "Looking forward to the future, we should
anticipate more customers." should be evaluated for - Answers - redundancy
People are most likely to process the information in a message quickly when writers -
Answers - clearly identify the subject or doer.
Kyle is writing a memo about a complex new vendor management program the
company is implementing. One way to ensure this business message is easier to read
is to - Answers - use short sentences.
The customer service supervisor asked Alicia to revise a memo because the
paragraphs are too long. How long should the paragraphs be, on average, in the
revision? - Answers - 40 to 80 words
When writers use long paragraphs in business messages, it - Answers - shows
disrespect for the reader's time.
The less specific you are while writing your business messages, the greater the
possibility that your readers will - Answers - scan and skim your message.
Rob was frustrated after reading the report from his team because it said that 81
percent of clients had increased buys last month but Rob knew the number was actually
18 percent. What aspect of the message is causing Rob's frustration? - Answers - lack
of accuracy
Melissa is crafting an email to her team about a promotional offer that needs to start
right away. In order for her team to act immediately, Melissa should ensure the
message is - Answers - complete
To ensure the completeness of a business message, a writer should - Answers - be
specific.
While analyzing the advantages of on-site fitness centers for employees, Tomas learns
that these amenities can make employees more comfortable in their jobs and thus help
them focus on their work. This, in turn, increases employee efficiency and reduces the
likelihood that they will quit their jobs. Which statement should Tomas avoid making to
ensure he doesn't lower his credibility? - Answers - On-site fitness centers will stop
new employees from quitting their jobs.
What action is most likely to lower a person's credibility? - Answers - exaggeration of
facts
