Accurate Quizzes with Verified
Quiz____?
TV contracts, know the percentage of NCAA and amount of money involved -
Answer✓✓
able to stream live across the world, dozens of sport channels, NFL in 2018: $8 billion from
tv contracts, NCAA 90% of rev from march madness, NCAA 11 year $6 billion deal with
CBS for march madnesss
Quiz____?
Rovell Quote about TV -
Answer✓✓
While most other forms of television are commonly watched on demand or DVR'd,
allowing viewers to fast-forward through commercials, sports programming is one of the
few sectors remaining in which watching live is crucial for most audiences. Consider this:
More than 99 percent of ESPN's content is consumed live. As we are starting to move away
from television and on to other ways to watch—tablet, mobile—this equation hasn't
changed.... [In contrast, the] rest of the TV world outside of sports is proving harder and
harder to monetize
Quiz____?
sport management definition -
Answer✓✓
the study and practice of all people, activities, businesses, or organizations involved in
producing, facilitating, promoting, or organizing any sport-related business or product
1
, Quiz____?
sport communication definition -
Answer✓✓
process by which people in sport, in a sport setting, or through a sport endeavor share
symbols as they create meaning through interaction
Quiz____?
Skills and advice for getting into the sport communication field -
Answer✓✓
CONVERGENCE of media entities, study a variety of courses, become familiar with multiple
mediums (video, written, tv, radio), major in sport comm, take individual courses for sport
comm, PR, marketing, communication, journalism, learn another language,
Quiz____?
key audiences -
Answer✓✓
fans, members of the public, politicians, owners and investors, athletes, members of media
Quiz____?
5 career segments in sport comm -
Answer✓✓
1. management (VP comm for a team)
2. media (broadcaster, writer, social media)
3. support services (relations coordinator, public and community relations)
4. entertainment (video game designer, film maker)
5. misc (media researcher, media buyer)\
2
, career opportunities in sport communication have been greatly influenced by the
convergence of the mass media—that is, the increasingly overlapping relationships between
media entities
Quiz____?
Felton quote -
Answer✓✓
"The advances in technology over a relatively short period of time represent the most
significant change and impact in our communications mission," Felton said. "The speed and
efficiency of communications tools are overwhelming along with continuing technology
advancement. At the same time, I'm still convinced the development and maintenance of
interpersonal communications is still the formula for getting important things done"
(personal communication).
Quiz____?
gatekeeper -
Answer✓✓
key decision maker determines what gets covered by a given magazine or newspaper—
whether national, regional, or local and whether tabloid, broadsheet, daily, weekly, or
specialized—and what does not make the cut.
Quiz____?
editor -
Answer✓✓
you are the gatekeeper typically, editor in chief, editorial director, executive editor,
managing editor, senior editor
Quiz____?
3
Quiz____?
TV contracts, know the percentage of NCAA and amount of money involved -
Answer✓✓
able to stream live across the world, dozens of sport channels, NFL in 2018: $8 billion from
tv contracts, NCAA 90% of rev from march madness, NCAA 11 year $6 billion deal with
CBS for march madnesss
Quiz____?
Rovell Quote about TV -
Answer✓✓
While most other forms of television are commonly watched on demand or DVR'd,
allowing viewers to fast-forward through commercials, sports programming is one of the
few sectors remaining in which watching live is crucial for most audiences. Consider this:
More than 99 percent of ESPN's content is consumed live. As we are starting to move away
from television and on to other ways to watch—tablet, mobile—this equation hasn't
changed.... [In contrast, the] rest of the TV world outside of sports is proving harder and
harder to monetize
Quiz____?
sport management definition -
Answer✓✓
the study and practice of all people, activities, businesses, or organizations involved in
producing, facilitating, promoting, or organizing any sport-related business or product
1
, Quiz____?
sport communication definition -
Answer✓✓
process by which people in sport, in a sport setting, or through a sport endeavor share
symbols as they create meaning through interaction
Quiz____?
Skills and advice for getting into the sport communication field -
Answer✓✓
CONVERGENCE of media entities, study a variety of courses, become familiar with multiple
mediums (video, written, tv, radio), major in sport comm, take individual courses for sport
comm, PR, marketing, communication, journalism, learn another language,
Quiz____?
key audiences -
Answer✓✓
fans, members of the public, politicians, owners and investors, athletes, members of media
Quiz____?
5 career segments in sport comm -
Answer✓✓
1. management (VP comm for a team)
2. media (broadcaster, writer, social media)
3. support services (relations coordinator, public and community relations)
4. entertainment (video game designer, film maker)
5. misc (media researcher, media buyer)\
2
, career opportunities in sport communication have been greatly influenced by the
convergence of the mass media—that is, the increasingly overlapping relationships between
media entities
Quiz____?
Felton quote -
Answer✓✓
"The advances in technology over a relatively short period of time represent the most
significant change and impact in our communications mission," Felton said. "The speed and
efficiency of communications tools are overwhelming along with continuing technology
advancement. At the same time, I'm still convinced the development and maintenance of
interpersonal communications is still the formula for getting important things done"
(personal communication).
Quiz____?
gatekeeper -
Answer✓✓
key decision maker determines what gets covered by a given magazine or newspaper—
whether national, regional, or local and whether tabloid, broadsheet, daily, weekly, or
specialized—and what does not make the cut.
Quiz____?
editor -
Answer✓✓
you are the gatekeeper typically, editor in chief, editorial director, executive editor,
managing editor, senior editor
Quiz____?
3
