CPCA Practice Test questions with verified answers
1. Category Management was formally defined in the United States as
the result of which joint industry project? Ans✓✓✓ ECR
1. Does referring to a product as incremental mean that the product is
unavailable at the shelf or point of purchase? Ans✓✓✓ No
1. Is Base Volume additional sales beyond what is expected due to
promotional activity? Ans✓✓✓ No
1. Is consumer the one who buys the product? Ans✓✓✓ No
1. Is facing the count or linear space a single product occupies?
Ans✓✓✓ Yes
1. Is the acronym ACV the total sales volume reported for a store or
group of stores? Ans✓✓✓ Yes
1. Is the acronym DOS the average number of days current inventory
will last? Ans✓✓✓ Yes
1. Is the acronym DSD in-store merchandising materials used to catch
shopper's attention? Ans✓✓✓ No
, 1. Is the acronym GMROI important to the practice of category
management? Ans✓✓✓ No
1. Name one example of how the category management process can be
applied at retail. Ans✓✓✓ a. Limited Assortment
1. Shoppers today often shop in how many different channels?
Ans✓✓✓ a. Most shoppers will shop across 5 or more channels to
purchase the products and services they need
1. The Category Management Process can best be described as:
Ans✓✓✓ a. A collaborative effort between trading partners (i.e.
retailers and manufacturers) to optimize the development of total
category volume and profit
1. The development of technology is the major reason that the category
management process has been successful. (True or False) Ans✓✓✓
False
1. The grocery industry is basically recession proof; therefore in difficult
economic time's shelf planning strategy won't change. (True or False)
Ans✓✓✓ False
1. The grocery industry is basically recession proof; therefore in difficult
economic time's shelf planning strategy won't change. Ans✓✓✓ False
1. Category Management was formally defined in the United States as
the result of which joint industry project? Ans✓✓✓ ECR
1. Does referring to a product as incremental mean that the product is
unavailable at the shelf or point of purchase? Ans✓✓✓ No
1. Is Base Volume additional sales beyond what is expected due to
promotional activity? Ans✓✓✓ No
1. Is consumer the one who buys the product? Ans✓✓✓ No
1. Is facing the count or linear space a single product occupies?
Ans✓✓✓ Yes
1. Is the acronym ACV the total sales volume reported for a store or
group of stores? Ans✓✓✓ Yes
1. Is the acronym DOS the average number of days current inventory
will last? Ans✓✓✓ Yes
1. Is the acronym DSD in-store merchandising materials used to catch
shopper's attention? Ans✓✓✓ No
, 1. Is the acronym GMROI important to the practice of category
management? Ans✓✓✓ No
1. Name one example of how the category management process can be
applied at retail. Ans✓✓✓ a. Limited Assortment
1. Shoppers today often shop in how many different channels?
Ans✓✓✓ a. Most shoppers will shop across 5 or more channels to
purchase the products and services they need
1. The Category Management Process can best be described as:
Ans✓✓✓ a. A collaborative effort between trading partners (i.e.
retailers and manufacturers) to optimize the development of total
category volume and profit
1. The development of technology is the major reason that the category
management process has been successful. (True or False) Ans✓✓✓
False
1. The grocery industry is basically recession proof; therefore in difficult
economic time's shelf planning strategy won't change. (True or False)
Ans✓✓✓ False
1. The grocery industry is basically recession proof; therefore in difficult
economic time's shelf planning strategy won't change. Ans✓✓✓ False
