WGU C201 Business Acumen 2 Exam

What do we use a management support system for? - Correct Answer-Decisions Information systems for activities fall under which support system? - Correct Answer Operational support system Which of the two information systems are operational support systems? - Correct Answer-Process control system/ Transaction process system A decision support system (DSS) belongs to which support system? - Correct Answer Management Is ethical and legal the same thing? - Correct Answer-No When two or more users connect using Ethernet or WiFi to the same server to share printers or other information. - Correct Answer-Local Area Network (LAN) What are advantages to WiFi (Pick 2). - Correct Answer-Mobility/Expansion of LAN Can you sell information you have data-mined to a third party ethically? (Notice there is no mention of fine print or contracts. Yes or No) - Correct Answer-No Is protecting confidentiality just as important as privacy? - Correct Answer-Yes Is it cheaper to buy your own server than to use the cloud? - Correct Answer-No Is it more secure to use the cloud than your own server? - Correct Answer-Yes Which policy is used to manage the economy using government spending and taxation? * - Correct Answer-Fiscal Which type of unemployment is the employee expecting to be unemployed for a portion of the year? - Correct Answer-Seasonal Which type of unemployment is a result of not having necessary skills for a job? - Correct Answer-Structural A specific economic situation when price and demand rise together. - Correct Answer Inflation WGU C201 WGU C201 As a business, is it best to reduce spending or increase spending in a high-inflation environment? - Correct Answer-Reduce As a business, which environment is best to make capital improvements? - Correct Answer-Low-inflation Which type of competition requires government regulation for entry? - Correct Answer Monopoly Which type of competition is the easiest to enter? - Correct Answer-Pure What is the name of the graph that we use to demonstrate demand? - Correct Answer Demand Curve What is the point where supply and demand curves intersect? - Correct Answer Equilibrium price When a tariff is increased on importing produce, is that micro or macro? - Correct Answer-Macro When Federal taxes are reduced, is that micro or macro? - Correct Answer-Macro Is the study of supply and demand a micro or macroeconomic issue? - Correct Answer Micro The coordination of all promotional activities—media advertising, direct mail, personal selling, sales promotion, and public relations—to produce a unified, customer-focused message. - Correct Answer-Integrated marketing communications Used in the growth and maturity stage of the product life cycle to improve competitive status of a product - Correct Answer-Persuasive advertising Compares products directly with their competitors either by name or by inference - Correct Answer-Comparative advertising Advertising to maintain awareness of the importance and usefulness of a product - Correct Answer-Reminder-oriented Concentrating marketing efforts on the product (features, quality, value), distribution, and promotional elements of the marketing mix. - Correct Answer-Competitive Pricing Companies promote the product to members of the marketing channel, not to end users - Correct Answer-Pushing Strategy WGU C201 WGU C201 Potential buyers will request that their suppliers—retailers or local distributors—carry the product, thereby pulling it through the distribution channel. - Correct Answer-Pulling Strategy Select the 3 different product types from the list below - Correct Answer-Specialty, Shopping, Convenience Which of the following product types is purchased most infrequently? - Correct Answer Specialty What is the third of the four stages of the product life cycle? - Correct Answer-Maturity Which stage of the product life cycle requires focusing on attracting the competition's customers? - Correct Answer-Maturity Does the marketing strategy change between the growth and maturity stages? - Correct Answer-Yes Marketing intermediaries do not add value to the product. - Correct Answer-False A price to a consumer can be cheaper if a wholesaler is used. - Correct Answer-True Which of the following are marketing intermediaries? - Correct Answer Wholesaler/Retailer/Broker Connecting the brand to a positive image (Ex: GE to eco-friendly) - Correct Answer Brand association Connecting the brand to the product. (Ex: Coffee to Maxwell House) - Correct Answer Brand Awareness Brand preference is a higher form of brand loyalty than brand recognition. - Correct Answer-True The highest form of brand loyalty is: - Correct Answer-Insistence Brand loyalty provides - Correct Answer-Competitive advantage The computer based planning system used by production managers to ensure parts and materials are on hand. - Correct Answer-MRP A process lay-out where all of the materials must be brought to the product being manufactured. - Correct Answer-Fixed-position This type of process lay-out is used when we have an assembly line. - Correct Answer Product WGU C201 WGU C201 What is the outcome of good production management? Choose 2. - Correct Answer High quality/Decreased cost Increased quality at a lower cost increases customer satisfaction and dependability. - Correct Answer-True No more than 3.4 defects per 1 million opportunities is the best outcome of which quality methodology? - Correct Answer-Six-Sigma The secondary market issues new securities. - Correct Answer-False Protects investors by pursuing civil actions against businesses for violations. - Correct Answer-SEC The FED can increase and decrease the money supply by buying and selling Treasury securities. - Correct Answer-True The central bank of the United States Federal Reserve System - Correct Answer-(FED) State-chartered banks have to be members of the FED. T/F - Correct Answer-False Which of the following is the most liquid? - Correct Answer-Money market instrument What is a debenture? - Correct Answer-An unsecure bond Dividends are fixed for preferred stock holders. T/F - Correct Answer-True The benefit of this stock is first claim to assets if the firm dissolves. - Correct Answer Preferred Which type of stock is the basic ownership of a firm? - Correct Answer-Common Money market instruments, bonds, and stocks are types of what? - Correct Answer Securities Which of the following are debt securities? - Correct Answer-Bonds and money market