HUBSPOT SOCIAL MEDIA CERTIFICATION
EXAM 2025 UPDATED ACTUAL EXAM WITH
CORRECT SOLUTIONS.
Which network has the longest life for a piece of content? -
correct answer- Pinterest
True or false? A buyer persona is as important as business
objectives when developing a social media strategy. - correct
answer- True
Why would you want a service to help you manage and
discover influence? - correct answer- To identify individuals who
have the biggest following and high social clout
True or false? The best way to choose the right social media
tool is to think about your business goals, then narrow down
your choices based on that goal criteria. - correct answer- True
What do senior leaders care about when it comes to your social
media plan? Choose all that apply. - correct answer-
Competitive advantage, customer satisfaction, and return on
investment
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True or false? Simon Sinek says that people want to buy what
you have. They don't care about what you believe. - correct
answer- False
True or False? In social media, a service level agreement (SLA)
refers to how much time passes between when a customer
reaches out and when the company responds. - correct
answer- True
What is the biggest challenge that most social media
practitioners have? - correct answer- Getting executive buy-in
for social ideas
Which of the below is not one of the five types of social media
models? - correct answer-
True or False? You should revisit your KPIs every 18 months. -
correct answer- False
When it comes to social listening, how do you know which
social networks to start with? - correct answer-
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How can social media monitoring inform your sales and product
teams? - correct answer- Customer feedback, whether positive
or negative, can help sales people and product teams better
solve for the customers needs
Why do you need to develop a business case for a new social
monitoring technology? - correct answer- To clearly outline the
expected value gained from a software investment and set the
expectation with your manager of how you'll realize the value
What should you do if your competitor has a big public blunder?
- correct answer- Maintain a healthy approach and have
empathy for the company's missteps. Reply thoughtfully and
empathetically to posts where appropriate
True or false? Content is only used during the attract and
delight stages of the inbound methodology. - correct answer-
False
Fill in the blank: Instagram stories are a great way to
_____________. - correct answer- Drive traffic and
engagement