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Wallingford Company is trying to deter-
mine optimal ways to collect and distrib-
ute knowledge throughout the firm. This
is an activity for which support function
in the value chain? Management Information Systems
a. Human resources
b.Finance
c.Management information systems
d.Distribution
Vendors across the country offer sun-
glasses that look virtually identical to
those made by Chanel, Prada, Guc-
ci, and other luxury brands—including
the trademark logos—but cost far less.
counterfeiting
These products are the result of:
a.competition.
b. imitation.
c.counterfeiting.
d.evolving consumer preferences.
JoAnn Tucker recently took over as
Chief Executive Officer (CEO) of Burg-
er-Rama, Inc. Burger-Rama has seen
declining profits over the past five years
and has struggled to remain compet-
itive in the fast-food industry. In or-
der to achieve strategic competitiveness,
JoAnn must:
conduct training programs and hire edu-
a. .conduct training programs and hire
cated and experienced employees
educated and experienced employees.
b.invest in sophisticated technology in
relevant knowledge areas.
c.fire the current board of directors and
start afresh.
d.shift the company's focus to market-
ing and develop an extensive advertising
campaign.
Firms failing to perform the value-chain
activities and support functions in an op-
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timum manner when implementing the
strategy become "stuck in the
middle."
a.cost leadership
integrated cost leadership/differentiation
b.focus
c.differentiation
d.integrated cost leadership/differentia-
tion
The chief executive officer (CEO) and
other top-level managers often involve
other people to develop the mission
statement because:
a.the mission deals more directly with
product markets and customers.
The mission deals more directly with
b. it is viewed as a task that can easily be
product markets and customers
delegated.
c. the mission deals more directly with
capital markets and shareholders.
d.forming the mission is typically not the
final responsibility of the CEO or other
top-level managers.
A firm should outsource only activities
where it:
a.has the probability of developing core
competencies.
cannot create value or where it is at
b.has developed the ability to innovate.
a substantial disadvantage compared to
c.cannot match up a value chain activity
competitiors
with a support function.
d.cannot create value or where it is at
a substantial disadvantage compared to
competitors.
Which of the following strategies helps
a firm concentrate on understanding its
customers and their needs with greater
Digital strategy
clarity as a foundation for innovation?
a. Market segmentation strategy
b. Business model strategy
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c. Digital strategy
d. Cost leadership strategy
When a firm earns below-average re-
turns, it:
a. is able to maximize the interests of all
stakeholders.
should minimize the amount of support
b. should reward those stakeholders who
lost from stakeholders
have the least power.
c. should try to minimize the amount of
support lost from stakeholders.
d.should treat all stakeholders the same.
Which of the following statements about
a flexible manufacturing system (FMS) is
NOT true?
a. .Used properly, an FMS allows the firm
to increase its effectiveness in respond-
ing to changes in its customers' needs,
while retaining low-cost advantages and
consistent product quality.
b. An FMS is a computer-controlled
An FMS allows a manufacturer to con-
process that allows firms to produce a
nect with its suppliers, distributors, and
variety of products in moderate, flexible
customers, which enables it to satisfy
quantities with a minimum of manual in-
customer expectations in terms of prod-
tervention.
uct quality and delivery speed.
c. The goal of an FMS is to eliminate
the "low cost versus product variety"
trade-off that is inherent in traditional
manufacturing technologies.
d. An FMS allows a manufacturer to con-
nect with its suppliers, distributors, and
customers, which enables it to satisfy
customer expectations in terms of prod-
uct quality and delivery speed.
Which of the following statements about
a firm's resources and capabilities is
true?
a. All of a firm's resources and capabili-
ties have the potential to be the founda-
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tion for a competitive advantage.
b.It is difficult to achieve and sustain
a competitive advantage based on re-
sources alone. It is difficult to achieve and sustain a com-
c.As a source of competitive advantage, petitive advantage based on resources
a capability must be exceedingly com- alone
plex to understand and manage.
d.When a resource is rare and valuable,
it becomes a core competency.
When examining the component of Fu-
ture Objectives for a competitor analysis,
which of the following is NOT a question
that is addressed?
a. How do our goals compare with our
What is our future break-even point?
competitors' goals?
b. Where will emphasis be placed in the
future?
c. What is the attitude toward risk?
d. What is our future break-even point?
A competitive advantage exists
only when competitors are unable to du-
plicate the benefits of a firm's strategy or
when they lack the resources to attempt
imitation. sustainable
a.profitable
b.temporary
c.rare
d.sustainable
Powerful customers can force a cost
leader to reduce its prices, but not below
the level at which the cost leader's:
a.next-most-efficient industry competitor
next-most-efficient industry competitor
can earn average returns.
can earn average returns.
b.least efficient industry competitor can
earn average returns.
c.next-most-efficient industry competitor
can earn above-average returns.