BUAD 332 EXAM 2 2025/2026 Exam
Questions and Answers | 100% Solved
Refers to the buying behavior of people who buy goods and services for
personal use. - 🧠 ANSWER ✔✔Customer Buying Behavior
__________ is the most basic cause of a persons wants and behavior. - 🧠
ANSWER ✔✔Culture
Groups of people with shared value systems based on common life
experiences - 🧠 ANSWER ✔✔Subculture
Society's relatively permanent and ordered divisions whose members
share similar values, interests, and behaviors - 🧠 ANSWER ✔✔Social class
Most important consumer buying organization - 🧠 ANSWER ✔✔Family
Role= - 🧠 ANSWER ✔✔Expected activities
Status= - 🧠 ANSWER ✔✔Esteem given to role by society
COPYRIGHT©PROFFKERRYMARTIN 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED 1
, Need recognition--->Information search--->Evaluation of alternatives---
>Purchase decision--->Postpurchase behavior - 🧠 ANSWER ✔✔Buyer
decision process
Buyer becomes aware of difference between desired state and actual
condition. - 🧠 ANSWER ✔✔Step#1 Need recognition
consumer becomes aware of the problem or need. - 🧠 ANSWER ✔✔Step
#2 Info search
Sources of info include - 🧠 ANSWER ✔✔Personal, Commercial, Public, and
Experimental
Most effective info source - 🧠 ANSWER ✔✔Personal
Performance < Expectations----> - 🧠 ANSWER ✔✔Disappointment
Performance =expectations---> - 🧠 ANSWER ✔✔Satisfaction
Performance>Expectations-----> - 🧠 ANSWER ✔✔Delight
Buyer doubts whether a recent purchase was the right decision. - 🧠
ANSWER ✔✔Cognitive Dissonance
COPYRIGHT©PROFFKERRYMARTIN 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED 2
Questions and Answers | 100% Solved
Refers to the buying behavior of people who buy goods and services for
personal use. - 🧠 ANSWER ✔✔Customer Buying Behavior
__________ is the most basic cause of a persons wants and behavior. - 🧠
ANSWER ✔✔Culture
Groups of people with shared value systems based on common life
experiences - 🧠 ANSWER ✔✔Subculture
Society's relatively permanent and ordered divisions whose members
share similar values, interests, and behaviors - 🧠 ANSWER ✔✔Social class
Most important consumer buying organization - 🧠 ANSWER ✔✔Family
Role= - 🧠 ANSWER ✔✔Expected activities
Status= - 🧠 ANSWER ✔✔Esteem given to role by society
COPYRIGHT©PROFFKERRYMARTIN 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED 1
, Need recognition--->Information search--->Evaluation of alternatives---
>Purchase decision--->Postpurchase behavior - 🧠 ANSWER ✔✔Buyer
decision process
Buyer becomes aware of difference between desired state and actual
condition. - 🧠 ANSWER ✔✔Step#1 Need recognition
consumer becomes aware of the problem or need. - 🧠 ANSWER ✔✔Step
#2 Info search
Sources of info include - 🧠 ANSWER ✔✔Personal, Commercial, Public, and
Experimental
Most effective info source - 🧠 ANSWER ✔✔Personal
Performance < Expectations----> - 🧠 ANSWER ✔✔Disappointment
Performance =expectations---> - 🧠 ANSWER ✔✔Satisfaction
Performance>Expectations-----> - 🧠 ANSWER ✔✔Delight
Buyer doubts whether a recent purchase was the right decision. - 🧠
ANSWER ✔✔Cognitive Dissonance
COPYRIGHT©PROFFKERRYMARTIN 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED 2
