ONLYSTUDENTS
Entrepreneurial Skills
Only Study Guide for ETP2601
university
of south africa
,ONLYSTUDENTS
,ONLYSTUDENTS
© 2022 University of South Africa
All rights reserved
Printed and published by the
University of South Africa
Muckleneuk, Pretoria
ETP2601/1/2023
10034110
MSWord
, ONLYSTUDENTS
CONTENTS
Page
LESSON 0: ORIENTATION TO THE STUDY GUIDEix
0.1 Welcome to the module ix
0.2 Why study this module? ix
0.3 Purpose of this module 14
0.4 Module outcomes ix
0.5 Framework of the module x
0.6 Learning approach xi
0.7 Link to other courses/modules xiii
0.8 Conclusion xiii
LESSON 1: THE ENTREPRENEUR1
1.1 Introduction 5
1.2 The entrepreneur and entrepreneurship 5
1.3 Characteristics of entrepreneurs 7
1.4 Types of entrepreneurs 9
1.5 Barriers to entrepreneurship 11
1.6 The entrepreneurial process 14
1.7 Motivation for the entrepreneur 16
1.8 Conclusion 17
1.9 Self-assessment question 18
REFERENCES18
LESSON 2: E NTREPRENEURIAL OPPORTUNITY19
2.1 Introduction22
2.2 Opportunity identification 23
2.3 Entrepreneurial opportunity 24
2.4 Drivers of opportunities 28
2.5 Decision making 31
2.6 Conclusion 32
2.7 Self-assessment questions 32
REFERENCES33
...........
iii E T P 2 6 01/1
Entrepreneurial Skills
Only Study Guide for ETP2601
university
of south africa
,ONLYSTUDENTS
,ONLYSTUDENTS
© 2022 University of South Africa
All rights reserved
Printed and published by the
University of South Africa
Muckleneuk, Pretoria
ETP2601/1/2023
10034110
MSWord
, ONLYSTUDENTS
CONTENTS
Page
LESSON 0: ORIENTATION TO THE STUDY GUIDEix
0.1 Welcome to the module ix
0.2 Why study this module? ix
0.3 Purpose of this module 14
0.4 Module outcomes ix
0.5 Framework of the module x
0.6 Learning approach xi
0.7 Link to other courses/modules xiii
0.8 Conclusion xiii
LESSON 1: THE ENTREPRENEUR1
1.1 Introduction 5
1.2 The entrepreneur and entrepreneurship 5
1.3 Characteristics of entrepreneurs 7
1.4 Types of entrepreneurs 9
1.5 Barriers to entrepreneurship 11
1.6 The entrepreneurial process 14
1.7 Motivation for the entrepreneur 16
1.8 Conclusion 17
1.9 Self-assessment question 18
REFERENCES18
LESSON 2: E NTREPRENEURIAL OPPORTUNITY19
2.1 Introduction22
2.2 Opportunity identification 23
2.3 Entrepreneurial opportunity 24
2.4 Drivers of opportunities 28
2.5 Decision making 31
2.6 Conclusion 32
2.7 Self-assessment questions 32
REFERENCES33
...........
iii E T P 2 6 01/1
