1 of 40
Definition
• The first two letters in the acronym, S (strengths) and W (weaknesses),
refer to internal factors, which means the resources and experience
readily available to you. examples of areas typically considered
include:
o Financial resources
o Physical resources
o Human resources
o Access to natural resources, trademarks, patents, and copyrights.
,o Current processes, such as employee programs, department
hierarchies and software systems
o Companies can't hope to take advantage of or control ??????
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Internal Factors Opportunities
Internal Environment Intrinsic Causes
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2 of 40
Definition
• Impact of going to the world series
o Cleveland Indians adding payroll, ticket accounts: the Indians 2017
payroll will go up. An MLB exec said that payoff for a trip to the world
series is usually $10-15 M. Meanwhile, the team has added about 1000
season ticket sales (raising their total to around 9000 for next season)
Give this one a try later!
NHL NBA
, MLB NFL
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3 of 40
Definition
• "Patching things up"
• The Jazz, the Celtics, The sixers, the Kings all have sponsorship
patches on jerseys
• The patch is a complex sell. While teams can wear the patches for
road games, those patch sponsors cant activate outside of local
markets without a separate and larger league deal. That means if GE,
which has a patch with the Celtics wanted to activate outside of Bostin,
they would require a league deal
• Patch only deals start at 3M
Give this one a try later!
NBA NFL
MLB threatss
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4 of 40
, Definition
: concept that entails developing specific actions that will enable an
organization to meet its goals
o Strategy formation entails using the information from the analyses
(SWOT), prioritizing????
Give this one a try later!
strategy formation strategy evaluation
strategy execution strategic planning
Don't know?
Definition
• The first two letters in the acronym, S (strengths) and W (weaknesses),
refer to internal factors, which means the resources and experience
readily available to you. examples of areas typically considered
include:
o Financial resources
o Physical resources
o Human resources
o Access to natural resources, trademarks, patents, and copyrights.
,o Current processes, such as employee programs, department
hierarchies and software systems
o Companies can't hope to take advantage of or control ??????
Give this one a try later!
Internal Factors Opportunities
Internal Environment Intrinsic Causes
Don't know?
2 of 40
Definition
• Impact of going to the world series
o Cleveland Indians adding payroll, ticket accounts: the Indians 2017
payroll will go up. An MLB exec said that payoff for a trip to the world
series is usually $10-15 M. Meanwhile, the team has added about 1000
season ticket sales (raising their total to around 9000 for next season)
Give this one a try later!
NHL NBA
, MLB NFL
Don't know?
3 of 40
Definition
• "Patching things up"
• The Jazz, the Celtics, The sixers, the Kings all have sponsorship
patches on jerseys
• The patch is a complex sell. While teams can wear the patches for
road games, those patch sponsors cant activate outside of local
markets without a separate and larger league deal. That means if GE,
which has a patch with the Celtics wanted to activate outside of Bostin,
they would require a league deal
• Patch only deals start at 3M
Give this one a try later!
NBA NFL
MLB threatss
Don't know?
4 of 40
, Definition
: concept that entails developing specific actions that will enable an
organization to meet its goals
o Strategy formation entails using the information from the analyses
(SWOT), prioritizing????
Give this one a try later!
strategy formation strategy evaluation
strategy execution strategic planning
Don't know?
