DMI + AMA Pro Certification UPDATED
ACTUAL Exam Questions and CORRECT
Answers
Follower ad campaign - CORRECT ANSWER - A promotional strategy on LinkedIn
aimed at increasing followers.
Hashtags in posts - CORRECT ANSWER - Keywords or phrases preceded by a '#' symbol
used to increase post discoverability.
Integrated Facebook and Instagram campaign - CORRECT ANSWER - A coordinated
marketing effort across both social media platforms.
Social platform groups - CORRECT ANSWER - Online communities on social media
where users with similar interests can interact.
Sustain community - CORRECT ANSWER - Maintain engagement and interaction within
a social media following.
Personal name in public responses - CORRECT ANSWER - Using an individual's name in
replies to enhance personal connection.
Persuasive CTAs - CORRECT ANSWER - Calls to action designed to encourage specific
user responses.
70/30 rule for content promotion - CORRECT ANSWER - A guideline suggesting that
70% of content should inform or entertain, while 30% can promote.
Topical and relevant posts - CORRECT ANSWER - Content that is current and directly
related to audience interests.
, Photos and videos - CORRECT ANSWER - Visual content that enhances engagement on
social media posts.
Video content best practices - CORRECT ANSWER - Guidelines for creating effective
video content for social media.
Capture attention within the first 20 seconds - CORRECT ANSWER - The goal of
engaging viewers quickly in video content.
Live events - CORRECT ANSWER - Real-time occurrences that can be shared through
video to engage audiences.
Vertical views - CORRECT ANSWER - Designing video content to be viewed in a portrait
orientation.
Hashtag rules - CORRECT ANSWER - Guidelines for effective use of hashtags in social
media posts.
Capitalize hashtags - CORRECT ANSWER - Using uppercase letters in hashtags for better
readability.
Avoid using lots of hashtags - CORRECT ANSWER - Limiting the number of hashtags to
maintain clarity and focus.
Offer post - CORRECT ANSWER - A type of social media post specifically designed to
promote discounts or offers.
YouTube video posting best practices - CORRECT ANSWER - Guidelines for effectively
sharing video content on YouTube.
ACTUAL Exam Questions and CORRECT
Answers
Follower ad campaign - CORRECT ANSWER - A promotional strategy on LinkedIn
aimed at increasing followers.
Hashtags in posts - CORRECT ANSWER - Keywords or phrases preceded by a '#' symbol
used to increase post discoverability.
Integrated Facebook and Instagram campaign - CORRECT ANSWER - A coordinated
marketing effort across both social media platforms.
Social platform groups - CORRECT ANSWER - Online communities on social media
where users with similar interests can interact.
Sustain community - CORRECT ANSWER - Maintain engagement and interaction within
a social media following.
Personal name in public responses - CORRECT ANSWER - Using an individual's name in
replies to enhance personal connection.
Persuasive CTAs - CORRECT ANSWER - Calls to action designed to encourage specific
user responses.
70/30 rule for content promotion - CORRECT ANSWER - A guideline suggesting that
70% of content should inform or entertain, while 30% can promote.
Topical and relevant posts - CORRECT ANSWER - Content that is current and directly
related to audience interests.
, Photos and videos - CORRECT ANSWER - Visual content that enhances engagement on
social media posts.
Video content best practices - CORRECT ANSWER - Guidelines for creating effective
video content for social media.
Capture attention within the first 20 seconds - CORRECT ANSWER - The goal of
engaging viewers quickly in video content.
Live events - CORRECT ANSWER - Real-time occurrences that can be shared through
video to engage audiences.
Vertical views - CORRECT ANSWER - Designing video content to be viewed in a portrait
orientation.
Hashtag rules - CORRECT ANSWER - Guidelines for effective use of hashtags in social
media posts.
Capitalize hashtags - CORRECT ANSWER - Using uppercase letters in hashtags for better
readability.
Avoid using lots of hashtags - CORRECT ANSWER - Limiting the number of hashtags to
maintain clarity and focus.
Offer post - CORRECT ANSWER - A type of social media post specifically designed to
promote discounts or offers.
YouTube video posting best practices - CORRECT ANSWER - Guidelines for effectively
sharing video content on YouTube.
