MKT 100 chapter 1 correctly answered
graded A+ 2025 updated
Customer value - correct answer ✔✔- what customers want
- quality of the product/price
- creating long-term relationships
Marketing segments - correct answer ✔✔companies, families, individuals
Marketing mix (4 P's) - correct answer ✔✔Product, Price, Place, Promotion
skills learned through marketing - correct answer ✔✔- how to understand needs
- research trends
- create offerings
- communicate benefits
4 components of marketing (centred on customer value) - correct answer ✔✔1. creating value
2. communicating value
3. delivering value
4. exchanging value
How do you create value - correct answer ✔✔collaborating with suppliers & customers to
create offerings
graded A+ 2025 updated
Customer value - correct answer ✔✔- what customers want
- quality of the product/price
- creating long-term relationships
Marketing segments - correct answer ✔✔companies, families, individuals
Marketing mix (4 P's) - correct answer ✔✔Product, Price, Place, Promotion
skills learned through marketing - correct answer ✔✔- how to understand needs
- research trends
- create offerings
- communicate benefits
4 components of marketing (centred on customer value) - correct answer ✔✔1. creating value
2. communicating value
3. delivering value
4. exchanging value
How do you create value - correct answer ✔✔collaborating with suppliers & customers to
create offerings
