NRF BUSINESS OF RETAIL
CERTIFICATION EXAM WITH CORRECT
ANSWERS
brick-and-mortar h- hcorrect hanswers h-the hpresence hof ha hphysical hstorefront hand
hface-to-face hcustomer hexperiences
closeout hstores h- hcorrect hanswers h-off-price hstores hthat hoffer han hassortment hof
hbrand-name hmerchandise hat ha hsignificant hdiscount hoff hthe hmanufacturer's hprice
commercial hcue h- hcorrect hanswers h-advertising hmessage hthat himpacts hpurchase
hdecisions
, comparison hshopper h- hcorrect hanswers h-the hcustomer hwho hspends htime
hsearching hfor hthe hbest hprice hor hdeal hon hthe hitem hshe his hlooking hto hpurchase
convenience hstores h- hcorrect hanswers h-these hstores haim hat hproviding htheir
hcustomers ha hconvenient hshopping hexperience. hthe hgeneral hmerchandise hstores
hare heasily haccessible, hsmall hin hsize, hwith hquick hshopping hand heasy hcheckout
corporate hchain h- hcorrect hanswers h-a hcompany hthat hoperates hmultiple hstores
hunder hcommon hownership, hand husually hhas hcentralized hdecision-making
demographics h- hcorrect hanswers h-quantifiable hinformation habout ha hcustomer hsuch
has hhousehold hsize, hincome, heducation, hoccupation, hand hplace hof hresidence
department hstores h- hcorrect hanswers h-these hstores hoffer hgood hservice hand ha
hbroad hvariety hand hassortment hof hproducts hof hmid-to-high hquality
direct hselling h- hcorrect hanswers h-salespeople hcontact hcustomers hdirectly hin ha
hconvenient hlocation, hoften hat ha hcustomer's hhome; hdemonstrate hproduct hbenefits;
htake horders; hand hdeliver hthe hproducts hor hperform hthe hservices
discount hselling h- hcorrect hanswers h-these hretailers hoffer ha hbroad hvariety hof
hmerchandise, hlimited hservice, hand hlow hprices
distribution hchannel h- hcorrect hanswers h-the hchain hof hbusinesses hthrough hwhich ha
hgood hor hservice hpasses huntil hit hreaches hthe hend hcustomer
diverse hshopper h- hcorrect hanswers h-this hbuyer his hhard hto hpredict hor hto
hunderstand. hhe hshops hin hmany hdifferent hplaces hand his hnot hobviously hinfluenced
hby hany hone hretail helement
e-commerce h- hcorrect hanswers h-buying hand hselling hthrough hthe hinternet hvia han
helectronic hdevice
follower h- hcorrect hanswers h-this hcustomer husually hwaits hto hsee hwhat hthe hlatest
htrend hwill hbe, hand his hreluctant hto htry hnew hproducts huntil hfriends hhave hdone hso
hand hreported hon hthem
franchises h- hcorrect hanswers h-the hlicense hgranted hto hanother hparty hto hmarket ha
hcompany's hgoods hor hservices hin ha hparticular hterritory
gross hdomestic hproduct h(gdp) h- hcorrect hanswers h-the hmonetary hvalue hof hall hthe
hfinished hgoods hand hservices hproduced hwithin ha hcountry hannually
impulse hbuyer h- hcorrect hanswers h-the hperson hwho hmakes hquick hpurchase
hdecisions
CERTIFICATION EXAM WITH CORRECT
ANSWERS
brick-and-mortar h- hcorrect hanswers h-the hpresence hof ha hphysical hstorefront hand
hface-to-face hcustomer hexperiences
closeout hstores h- hcorrect hanswers h-off-price hstores hthat hoffer han hassortment hof
hbrand-name hmerchandise hat ha hsignificant hdiscount hoff hthe hmanufacturer's hprice
commercial hcue h- hcorrect hanswers h-advertising hmessage hthat himpacts hpurchase
hdecisions
, comparison hshopper h- hcorrect hanswers h-the hcustomer hwho hspends htime
hsearching hfor hthe hbest hprice hor hdeal hon hthe hitem hshe his hlooking hto hpurchase
convenience hstores h- hcorrect hanswers h-these hstores haim hat hproviding htheir
hcustomers ha hconvenient hshopping hexperience. hthe hgeneral hmerchandise hstores
hare heasily haccessible, hsmall hin hsize, hwith hquick hshopping hand heasy hcheckout
corporate hchain h- hcorrect hanswers h-a hcompany hthat hoperates hmultiple hstores
hunder hcommon hownership, hand husually hhas hcentralized hdecision-making
demographics h- hcorrect hanswers h-quantifiable hinformation habout ha hcustomer hsuch
has hhousehold hsize, hincome, heducation, hoccupation, hand hplace hof hresidence
department hstores h- hcorrect hanswers h-these hstores hoffer hgood hservice hand ha
hbroad hvariety hand hassortment hof hproducts hof hmid-to-high hquality
direct hselling h- hcorrect hanswers h-salespeople hcontact hcustomers hdirectly hin ha
hconvenient hlocation, hoften hat ha hcustomer's hhome; hdemonstrate hproduct hbenefits;
htake horders; hand hdeliver hthe hproducts hor hperform hthe hservices
discount hselling h- hcorrect hanswers h-these hretailers hoffer ha hbroad hvariety hof
hmerchandise, hlimited hservice, hand hlow hprices
distribution hchannel h- hcorrect hanswers h-the hchain hof hbusinesses hthrough hwhich ha
hgood hor hservice hpasses huntil hit hreaches hthe hend hcustomer
diverse hshopper h- hcorrect hanswers h-this hbuyer his hhard hto hpredict hor hto
hunderstand. hhe hshops hin hmany hdifferent hplaces hand his hnot hobviously hinfluenced
hby hany hone hretail helement
e-commerce h- hcorrect hanswers h-buying hand hselling hthrough hthe hinternet hvia han
helectronic hdevice
follower h- hcorrect hanswers h-this hcustomer husually hwaits hto hsee hwhat hthe hlatest
htrend hwill hbe, hand his hreluctant hto htry hnew hproducts huntil hfriends hhave hdone hso
hand hreported hon hthem
franchises h- hcorrect hanswers h-the hlicense hgranted hto hanother hparty hto hmarket ha
hcompany's hgoods hor hservices hin ha hparticular hterritory
gross hdomestic hproduct h(gdp) h- hcorrect hanswers h-the hmonetary hvalue hof hall hthe
hfinished hgoods hand hservices hproduced hwithin ha hcountry hannually
impulse hbuyer h- hcorrect hanswers h-the hperson hwho hmakes hquick hpurchase
hdecisions