ANSWERS!!
Scope - ANSWER Refers to the breadth and depth of a communication. What goes in and stays out:
- The key to scope is a purpose & action with gravity & expectations
- Too much detail = overwhelmed and less likely to be informed or persuaded
- Too little detail = being forced to a call to action to produce more information
Gravity - ANSWER refers to the overall effect of the action, the greater the gravity, the higher the
expectation of greater scope. Determining optimal scope is an art, based on thorough analysis. Think
carefully through purpose, action, gravity, and expectations to determine the level of detail required
Purpose - ANSWER Every piece of professional communication begins with a purpose.
All professional communications have a call-to- action as an underlying purpose. Whether you are
informing someone of a scheduled fire alarm test in the office or attempting to persuade a senior
executive of the merits of your budget requests, you are asking for an action
Do's in an email - ANSWER Address: Be sure to address your recipients with the appropriate level of
formality in their address
PROOFREAD: It is crucial that you ALWAYS reread your emails before you send it.
Signature: Always include an email signature with your full name, title and contact information
Closing: Make sure that you are closing your email professionally. For example, sincerely, regards, best,
or thanks are all appropriate sign offs.
Privacy: Remember that emails can be easily forward and passed along to other colleagues, both in and
out of your immediate circle
24 hour: If you receive a message around a potential contentious issue, or something that provokes a
negative emotional reaction, sometimes it is wise to take up to 24 hours to respond.
心脏不仅是一个生理器
Don'ts in an email - ANSWER Time: The receiver can always see when your message was sent. Do not
send an professional email to a colleague after 8pm in the evening, and absolutely do not send in the
middle of the night.
, Style: When you are sending messages, be sure to maintain a professional tone. Use exclamation points
sparingly and do not use abbreviations or texting lingo
Forwarding: Do not just forward a message to a colleague, your intent could be unclear. Be sure to
provide some context for your forwarder. Summarize the message and what they should be looking for.
Attachments: Large attachments such as images, videos, or folders can slow down the recipient's inbox.
Before sending them, ask the recipient if this is okay or find an alternative way of sharing such as a cloud
sourced software, an external hard drive or compress the files.
Best practices for drafting the body of all your routine emails: - ANSWER Keep it brief - The average
professional sends and receives over a hundred emails in a given day. Keeping your emails short and too
the point helps ensure that your recipient has the time to properly read and address it.
Keep it clear - The point of your email should be addressed directly. Use active sentence structures and
state your purpose clearly and early into the body of the email. This helps ensure that your email will be
understood
Keep it professional - Maintain a professional and pleasant tone across all of your email communications.
Three points to analyzing a human audience: - ANSWER Purpose, scope, and audience have to be
engaged simultaneously. Most purpose, scope, and audience analysis is done unconsciously and with
little overt thought. Put a concerted effort to such analysis as the gravity of the communication increases
Key factors in analyzing your audience - ANSWER 1) Does the audience of your message require context?
How familiar are they with the subject matter and the situation? Do they have an agenda? How does the
situation motivate their agenda?
2) What is their role? Are they above or below you in the organizational hierarchy? A client? A
心脏不仅是一个生理器
shareholder? Investor? - There are many potential roles depending on the context or situation.
3) Are there cultural differences that will effect communication beyond language?