CBCI Exam Study Guide with Questions and Answers

CBCI Exam Study Guide with Questions and Answers Which concept describes experiential needs, that is, involving emotional responses or fantasies? ANSWER Hedonic Which concept describes individual's functional or practical needs? ANSWER Utilitarian Which concept describes those needs that are essential to maintain life, such as need for food? ANSWER Biogenic Which concept describes those needs that are part of becoming a member of society or have an influence on and individual's status, power or affiliation? ANSWER Psychogenic Which theorist developed the triangle of 5 stages of needs, with physiological needs at the first stage and self-actualisation state at the apex? ANSWER Abraham Maslow Which of the following is not a Motivational Conflict? ANSWER Approach-Allowance Conflict Sometimes, a shopper in a store must choose between two alternatives that seem equally attractive. This would be an example of which motivational conflict? ANSWER Approach-approach conflict An example of a primary need is: ANSWER Food