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l Summary of cross cultural online communication (IBC), Radboud University (containing Questions and Answers

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l Summary of cross cultural online communication (IBC), Radboud University (containing Questions and Answers) communication - correct answeris a field of study that looks at how people from differing cultural backgrounds communicate, in similar and different ways among themselves, and how they endeavor to communicate across cultures. 'Intercultural communication - correct answercan be defined as the interpersonal interaction between members of different groups, which differ from each other in respect of the knowledge shared by their members and in respect of their linguistic forms or symbolic behavior. Cultural diversity - correct answerperceived quite often around the world with the change in geography, climate, countries, states, religion, language, race and gender. risk in international business - correct answer1. commercial risk 2.Currency 3. country risk 4. cross-cultural risk cross-cultural risk - correct answerA situation or event where a cultural miscommunication puts some human value at stake. Ethnocentric orientation - correct answerUsing our own culture as the standard for judging other cultures Polycentric orientation - correct answerA host-country mindset where the manager develops a greater affinity with the country in which he/she conducts business. Geocentric orientation - correct answerA global mindset where the manager is able to understand a business or market without regard to country boundaries. PURPOSE OF INTERCULTURAL COMMUNICATION IN BUSINESS - correct answer1.To create cultural synergy between people from different cultures within a business. 2. To avoid problems stemming solely from misinterpretation when coming across people from a different culture and society in the expanding a business globally. 3. Communicating across cultures effectively improves your productivity and efficiency. Why Culture Matters in International Business - correct answer1.Developing products and services. 2.Communicating and interacting with foreign ess partners. 4.Screening and selecting foreign distributors and other partners. 5. Negotiating and structuring international business ventures. 6.Interacting with current and potential customers from abroad. 7.Preparing for overseas trade fairs and exhibitions. 8.Preparing advertising and promotional materials. PROBLEMS OF CULTURAL DIFFERENCES - correct answerPeople in different countries have different ways to interpret events, they have different habits, values, and ways of relating to one another. When they come across, problems pops up. People tend to view their cultural practices right while others as wrong or peculiar. This is called ethnocentrism. Gestures and body movements and beliefs and practices related to human relationships are the two main factors that impact communication factors that impact communication. - correct answerGestures and body movements and beliefs and practices - correct answerUS-OK JAPAN-MONEY RUSSIA-ZERO BRAZIL-INSULT HANDSHAKE - correct answerAMERICAN-FIRM GERMANS-BRUSQUE, FIRM, REPEATED FRENCH-LIGHT, QUICK,NO OFFERED TO SUPERIORS, REPEATED BRITISH-SOFT HISPANICS-MODERATE GRASP,REPEATED FREQUENTLE LATIN AMERICANS-FIRM,LONG LASTING Middle Easterners-Gental, repeated frequently Asians-Gentle: for some shaking hands is unfamiliar and uncomfortable Koreans-Firm Hankshake - correct answerFrom-American, German, Latin American, Korean Gentle-Middle Easterners, Asians, Koreans OVERCOMING THE LANGUAGE EQUIVALENCY - correct answer1.Master the language of the nonnative English speakers with whom you communicate. 2.Awareness of the problem caused by language differences

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l Summary of cross cultural online

communication (IBC), Radboud University
(containing Questions and Answers)
communication - correct answer>>>is a field of study that looks at how people from differing cultural
backgrounds communicate, in similar and different ways among themselves, and how they endeavor to
communicate across cultures.



'Intercultural communication - correct answer>>>can be defined as the interpersonal interaction
between members of different groups, which differ from each other in respect of the knowledge shared
by their members and in respect of their linguistic forms or symbolic behavior.



Cultural diversity - correct answer>>>perceived quite often around the world with the change in
geography, climate, countries, states, religion, language, race and gender.



risk in international business - correct answer>>>1. commercial risk

2.Currency

3. country risk

4. cross-cultural risk

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