MNM3709 Assignment 3
(COMPLETE ANSWERS)
Semester 2 2024 - DUE 1 October
2024
CONTACT:
, MNM3709 Assignment 3 (COMPLETE ANSWERS)
Semester 2 2024 - DUE 1 October 2024
QUESTION 1 Evaluate the three generic strategies
that companies can use to create a competitive
advantage in Wiid, et al. (2020; 2024). Explain
using practical examples what strategy OBC Meat
and Chicken has used to create a sustainable
competitive advantage. Keep each example and
justification under 100 words. MARKING RUBRIC
FOR QUESTION 1 Strategies 0 Mark 1 Mark 2 Marks
Selection of generic strategy No choice with
justification is provided. The choice of strategy or
justification is not relevant to OBC. The information
provided is incorrect. Only a choice of strategy with
justification is provided/correct for OBC. A clear,
correct choice of strategy with justification is
provided for OBC. Justification for choice of
strategy Only theoretical discussion is provided.
The choice of strategy does not apply to OBC Meat
and Chicken. An incorrect theory is applied in the
practical example. The student copied examples
from other sources including but not limited to
websites/other students/AI generated examples.
The student did not show evidence of thinking
critically or applying practical knowledge. Example
is related to OBC but lacks details or is not clear.
The student has attempted to connect the strategy
to OBC but the connection is inadequate. The
(COMPLETE ANSWERS)
Semester 2 2024 - DUE 1 October
2024
CONTACT:
, MNM3709 Assignment 3 (COMPLETE ANSWERS)
Semester 2 2024 - DUE 1 October 2024
QUESTION 1 Evaluate the three generic strategies
that companies can use to create a competitive
advantage in Wiid, et al. (2020; 2024). Explain
using practical examples what strategy OBC Meat
and Chicken has used to create a sustainable
competitive advantage. Keep each example and
justification under 100 words. MARKING RUBRIC
FOR QUESTION 1 Strategies 0 Mark 1 Mark 2 Marks
Selection of generic strategy No choice with
justification is provided. The choice of strategy or
justification is not relevant to OBC. The information
provided is incorrect. Only a choice of strategy with
justification is provided/correct for OBC. A clear,
correct choice of strategy with justification is
provided for OBC. Justification for choice of
strategy Only theoretical discussion is provided.
The choice of strategy does not apply to OBC Meat
and Chicken. An incorrect theory is applied in the
practical example. The student copied examples
from other sources including but not limited to
websites/other students/AI generated examples.
The student did not show evidence of thinking
critically or applying practical knowledge. Example
is related to OBC but lacks details or is not clear.
The student has attempted to connect the strategy
to OBC but the connection is inadequate. The