QUESTIONS AND ANSWERS
What are common business objectives? - CORRECT
ANSWER-Profit
Growth
Survival
Cash flow
Social
Ethical
Objectives should be "SMART". What does this mean? -
CORRECT ANSWER-They should be:
Specific
Measurable
Agreed
Realistic
Time related
What is a mission statement? - CORRECT ANSWER-A brief
written statement about the purpose of a company or
organisation
What are corporate aims? - CORRECT ANSWER-Long term
plans to fulfil the mission statement
What are corporate objectives? - CORRECT ANSWER-
Medium to long term quantifiable targets to achieve the mission
statement
What is a corporate strategy? - CORRECT ANSWER-Actions
tken by a business to achieve the strategy