Hootsuite Certification exam study guide, Hootsuite Exam/173 Q’s and A’s

Hootsuite Certification exam study
guide, Hootsuite Exam/173 Q’s and A’s
Why is it important to connect your social networks to Hootsuite?

A. You cant do anything in Hootsuite without performing this step first
B. It provides enhanced analytics data
C. Without it, you'll only be able to listen to conversations, but not respond
D. Without it, you'll only be able to publish messages, but not engage with
your audience - -A. You cant do anything in Hootsuite without performing
this step first

-What is the most popular and loved feature of Hootsuite?
A
social media analytics and metrics
B
the ability to schedule and publish messages to multiple accounts at once
C
geo-locating conversations and geo-targeting messages
D
the ability to automate all your social media activities - -B
the ability to schedule and publish messages to multiple accounts at once

-Which of the following statements about adding social networks to
Hootsuite is false?
A
You can connect Hootsuite to your YouTube, Twitter, Facebook, LinkedIn,
Instagram, Pinterest, and WordPress accounts.
B
You can link any supported social network to Hootsuite, regardless of
whether you have account access.
C
You can connect Hootsuite to any supported social network to which you
have account access.
D
By adding an account you're giving the Hootsuite platform permission to
manage that account. - -B
You can link any supported social network to Hootsuite, regardless of
whether you have account access.

-To begin using Hootsuite, you need to connect your social media accounts.
Two areas where you can add a social network are: (pick two)

Choose ALL answers that apply.

,A
the compose box
B
tools drop down menu
C
Streams view
D
quick search
E
account & settings / user profile - -C
Streams view &
E
account & settings / user profile

-Which of the following is not a feature of Hootsuite?

Choose only ONE best answer.
A
the ability to fully automate your social media marketing activities (i.e., the
Autopilot feature)
B
the ability to schedule and publish messages to multiple accounts at once
C
the ability to monitor conversations and engage with your audience across
multiple social networks
D
geo-locating conversations and geo-targeting messages - -A
the ability to fully automate your social media marketing activities (i.e., the
Autopilot feature)

-Which Hootsuite feature would you use to draft and schedule a message
with images to LinkedIn, Twitter, and Facebook?

Choose only ONE best answer
A
Composer
B
Streams
C
Content Library
D
Impact
E
Assignments - -A
Composer

, -If you come across an article online that you'd like to quickly share with
your audience, the most effective Hootsuite tool to use is the:

Choose only ONE best answer.
A
RSS Feed
B
Compose box
C
Publisher
D
Hootlet
E
Assignments - -D
Hootlet

-Within the Hootsuite Composer, you can transform URLs into what's called
an 'owly' link. Which of the following are reasons you'd want to use this
feature. (pick two)

Choose ALL answers that apply.
A
owly links are prioritized by social networks
B
owly links provide higher resolution previews of the webpage being linked to
C
owly links are trackable, which means you can track how many people
clicked it
D
owly links use less characters than regular URLs
E
owly links are perceived as more trustworthy than regular URLs - -C
owly links are trackable, which means you can track how many people
clicked it
D
owly links use less characters than regular URLs

-When publishing to Pinterest from Hootsuite, you must include two items,
which are:

Choose only ONE best answer.
A
a target audience and a link
B
a caption and a photo
C

, a photo and a link
D
a scheduled time and a photo - -C
a photo and a link

-Someone with an Instagram business account will need to use the
__________ workflow when publishing a video to Instagram using Hootsuite.

Choose only ONE best answer.
A
Mobile Notification
B
Direct Publishing - -A
Mobile Notification

-When it's time to publish an Instagram message to a personal Instagram
account, how does the Hootsuite mobile app alert you that it's time to press
the publish button in the Instagram app?

Choose only ONE best answer.
A
text message
B
calendar reminder
C
email
D
push notification
E
a gentle owl hoot - -D
push notification

-The following features are accessible on Hootsuite Mobile:

Choose only ONE best answer.
A
Streams, Content Library, Insights, Search, and Settings
B
Publisher, Comments, Compose Box, Search, and Insights
C
Publisher, Streams, Campaigns, Insights, and Settings
D
Streams, Publisher, Compose box, Search, and Settings - -D
Streams, Publisher, Compose box, Search, and Settings