J375 Chapter 3 Questions & Correct Answers | Grade A+
What does internal analysis tell us? : It provides a comparative look at a firm's resources and capabilities and how they pertain to strengths and weaknesses. Internal analysis helps a firm do what? : Determine if its resources and capabilities are likely sources of competitive advantage and then establish strategies that will exploit any sources of competitive advantage. What are resources? : The tangible and intangible assets of a firm that are used to conceive and implement strategies. What are capabilities? : A subset of resources that enable a firm to take full advantage of other resources. Give an example of a capability. : Marketing skill. 2 Give an example of a tangible resource. : Factories. Give an example of an intangible resource. : Reputation. What are the four categories of resources? : Financial, Physical, Human, and Organizational. What are two critical assumptions of the resource-based view? : Resource heterogeneity and immobilit
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