Presentation
Integrated Marketing Communication Mix - Spring 2024
Rating
Sold
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Pages
22
Uploaded on
03-05-2024
Written in
2023/2024
An overview of various integrated marketing communication mix, including advertising, public relations, sales promotion, personal selling, direct marketing, trade show marketing, digital marketing, user-generated content, content marketing, influencer marketing, visual merchandising, and guerilla marketing.
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Institution
Promotional Management
Course
Promotional Management
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Written for
- Institution
- Promotional Management
- Course
- Promotional Management
Document information
- Uploaded on
- May 3, 2024
- File latest updated on
- May 5, 2024
- Number of pages
- 22
- Written in
- 2023/2024
- Type
- PRESENTATION
- Person
- Unknown
Subjects
- promotional management
- direct marketing
- digital marketing
- user generated conte
- guerilla marketing
- sprin
- spring 2024
-
presentation
-
lecture slides
-
integrated marketing communication
-
lecture notes
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