CHAPTER 7
PLANNING
,Chapter content
• Introduction
• The benefits and costs of planning
• Managerial goals and plans
• The planning process
• The implementation of plans
• Summary
, Introduction
•Planning gives direction
•Forces managers to be future-oriented
•Enables the organisation to deal with changes
in the business environment
•Two components of planning
o Goals
o Plans
PLANNING
,Chapter content
• Introduction
• The benefits and costs of planning
• Managerial goals and plans
• The planning process
• The implementation of plans
• Summary
, Introduction
•Planning gives direction
•Forces managers to be future-oriented
•Enables the organisation to deal with changes
in the business environment
•Two components of planning
o Goals
o Plans