BA105 Ch4 Exam Questions with Correct Answers

Because jargon can be confusing, it should never be used in business writing. - AnswerFalse Every message you write should begin with the notion that your audience is thinking What's in it for me?(WIIFM) - Answer-True Robert must send an e-mail message to a client in Turkey. He is carefully selecting his words to ensure that his Turkish client, who speaks English as a second language, will understand them. He is involved in which part of the communication process? - AnswerMessage encoding You can start lowering your energy expenses immediately is an example of an audience-focused sentence. - Answer-True Text messages, e-mail messages, business letters, memos, and reports are most effective when they use a formal tone. - Answer-False Sofia is an event planner and is responding to an e-mail request from a client. What should Sofia do during the second phase of the writing process? - Answer-Determine the best organizational pattern for her reply message to the client. The primary purpose of messages that sell products, convince managers, motivate employees, and win over customers is to - Answer-persuade