MGT6311 Digital Marketing MIDTERM EXAM CORRECTLY SOLVED
What aspects of a video can be optimized for VSEO? - correct answer title, thumbnail, meta tags Give some strategies for VSEO - correct answer upload new content regularly, encourage engagement via likes, shares, subscriptions, track metrics and delete unsuccessful videos, use most important keywords in 1st 3 words of title, meta tags, etc. How do users find new videos? - correct answer search engines, recommendations from friends/family, navigating to a URL, paid ads/promotions When should the CTA be included in a video promotion? - correct answer as early as possible What are some methods of payment for video ads? - correct answer pay if user watches more than 30 seconds, PPC, pay if user watches whole video (total length less than 30 seconds)
Written for
- Institution
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Phoenix University
- Course
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MGT 6311 (DIGITALMARKETING)
Document information
- Uploaded on
- February 24, 2024
- Number of pages
- 6
- Written in
- 2023/2024
- Type
- Exam (elaborations)
- Contains
- Questions & answers
Subjects
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mgt 6311 digital marketing
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