100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached 4.2 TrustPilot
logo-home
Exam (elaborations)

MKT 201 Final Exam Questions with 100% Correct Answers | Verified | Updated 2024

Rating
-
Sold
-
Pages
26
Grade
A+
Uploaded on
16-02-2024
Written in
2023/2024

MKT 201 Final Exam Questions with 100% Correct Answers | Verified | Updated 2024 A firm may push for environmental sustainability because: - answerMany consumers are willing to pay more for green products. Employee theft of inventory is referred to as: - answerShrinkage Track and trace systems help companies anticipate events: - answerThat could disrupt the supply chain. Firms with just-in-time inventory systems keep very little inventory on hand. - answertrue A ____ is a warehouse where the emphasis is on processing and moving goods on to wholesalers, retailers, or consumers . - answerDistribution center Track and trace systems provide value to customers. - answertrue Tracking individual products is more difficult than tracking product loads. - answertrue Shippers are highly anxious when their products are in transit. - answertrue Warehouses and distribution centers are becoming more automated and wired. - answertrue A study suggests that companies can recover about half their annual sales by instituting "turn trash into cash" systems. - answerfalse ____ is the fastest transportation method in terms of shipping goods. - answerair Companies may join the Fair Trade movement to convey that they are ____. - answerSocially responsible Consumers are very interested in knowing where their products come from. - answertrue RFID refers to: - answerA tag that emits radio signals that can record and track a shipment as it comes in and out of a facility. An advantage of outsourcing is that: - answerIt can add value to the product. Smart companies integrate their supply chains into their marketing plans, by means such as: - answerFinding ways the supply chain can create value for customers. Marketers are referring to the _____ when looking to companies who sell and promote their products in addition to those who provide raw materials, transportation, and all other functions involved in creating the product. - answervalue chain If a firm can find a company that can add more value to a function than it can itself, it will often ____ the task to that company - answerOutsource Freight forwarders typically own their own transportation equipment and warehouses. - answerfalse ____ is the process of ensuring a firm has an adequate supply of products and a wide enough assortment of them to meet customer needs. - answerInventory control Metal boxes that are used to ship consumer goods on cargo ships are known as ____. - answerIntermodal containers inventory control occurs when a firm runs out of a product a consumer wants to buy. - answerfalse Fred started a t-shirt business last year. He designs the shirts in the United States and then sends the designs to companies in China to be produced. Fred is utilizing ____ strategy.. - answeroffshoring Transportation modes a firm uses should be based on what its customers want and are willing to pay for. - answertrue ____ should ultimately be the focus of any outsourcing or insourcing decisions made by a company. - answercustomers The process of designing, monitoring, and altering supply chains to make them as efficient as possible is called demand chain management - answerfalse Purchasing goods and services for an organization is known as procurement - answertrue Smaller warehouses are more effective in terms of cost. - answerfalse Produce is easy to trace due to electronic product codes. - answerfalse Designer goods producers can utilize _____ to combat knockoffs in the marketplace. - answerelectronic product codes Shipping via waterway is _____. - answerinexpensive _____ involves running broken, defective, and scrap products backward through the supply chain. - answerreverse logistics Merchandise in transit is of concern to shippers because: - answerit is at risk Extracting value from waste and using it to create new products in known as: - answerupcycling More products are shipped by truck than by another means. - answertrue Delivering what is promised, when it was promised, and the way it was promised are key drivers of _____. - answercustomer satisfac

Show more Read less
Institution
MKT
Course
MKT










Whoops! We can’t load your doc right now. Try again or contact support.

Written for

Institution
MKT
Course
MKT

Document information

Uploaded on
February 16, 2024
Number of pages
26
Written in
2023/2024
Type
Exam (elaborations)
Contains
Questions & answers

Subjects

Content preview

MKT 201 Final Exam Questions with 100% Correct Answers | Verified | Updated 2024 A firm may push for environmental sustainability because: - answer✔✔Many consumers are willing to pay more for green products. Employee theft of inventory is referred to as: - answer✔✔Shrinkage Track and trace systems help companies anticipate events: - answer✔✔That could disrupt the supply chain. Firms with just -in-time inventory systems keep very little inventory on hand. - answer✔✔true A ____ is a warehouse where the emphasis is on processing and moving good s on to wholesalers, retailers, or consumers . - answer✔✔Distribution center Track and trace systems provide value to customers. - answer✔✔true Tracking individual products is more difficult than tracking product loads. - answer✔✔true Shippers are highly a nxious when their products are in transit. - answer✔✔true Warehouses and distribution centers are becoming more automated and wired. - answer✔✔true A study suggests that companies can recover about half their annual sales by instituting "turn trash into ca sh" systems. - answer✔✔false ____ is the fastest transportation method in terms of shipping goods. - answer✔✔air Companies may join the Fair Trade movement to convey that they are ____. - answer✔✔Socially responsible Consumers are very interested in knowin g where their products come from. - answer✔✔true RFID refers to: - answer✔✔A tag that emits radio signals that can record and track a shipment as it comes in and out of a facility. An advantage of outsourcing is that: - answer✔✔It can add value to the prod uct. Smart companies integrate their supply chains into their marketing plans, by means such as: - answer✔✔Finding ways the supply chain can create value for customers. Marketers are referring to the _____ when looking to companies who sell and promote the ir products in addition to those who provide raw materials, transportation, and all other functions involved in creating the product. - answer✔✔value chain If a firm can find a company that can add more value to a function than it can itself, it will often ____ the task to that company - answer✔✔Outsource Freight forwarders typically own their own transportation equipment and warehouses. - answer✔✔false ____ is the process of ensuring a firm has an adequate supply of products and a wide enough assortment of them to meet customer needs. - answer✔✔Inventory control Metal boxes that are used to ship consumer goods on cargo ships are known as ____. - answer✔✔Intermodal containers inventory control occurs when a firm runs out of a product a consumer wants to buy. - answer✔✔false Fred started a t -shirt business last year. He designs the shirts in the United States and then sends the designs to companies in China to be produced. Fred is utilizing ____ strategy.. - answer✔✔offshoring Transportation modes a firm uses should be based on what its customers want and are willing to pay for. - answer✔✔true ____ should ultimately be the focus of any outsourcing or insourc ing decisions made by a company. - answer✔✔customers The process of designing, monitoring, and altering supply chains to make them as efficient as possible is called demand chain management - answer✔✔false Purchasing goods and services for an organization is known as procurement - answer✔✔true Smaller warehouses are more effective in terms of cost. - answer✔✔false Produce is easy to trace due to electronic product codes. - answer✔✔false Designer goods producers can utilize _____ to combat knockoffs in the m arketplace. - answer✔✔electronic product codes Shipping via waterway is _____. - answer✔✔inexpensive _____ involves running broken, defective, and scrap products backward through the supply chain. - answer✔✔reverse logistics Merchandise in transit is of co ncern to shippers because: - answer✔✔it is at risk Extracting value from waste and using it to create new products in known as: - answer✔✔upcycling More products are shipped by truck than by another means. - answer✔✔true Delivering what is promised, when i t was promised, and the way it was promised are key drivers of _____. - answer✔✔customer satisfaction _____ involves moving inventory through the supply chain so that products spend little or no time in warehouses. - answer✔✔cross docking _____ is growing faster than any other transportation method. - answer✔✔air ____ are costly to build but transport liquid and gas goods cheaply once constructed. - answer✔✔pipelines Demand planning impacts: - answer✔✔The materials a firm must purchase. Lead time is closely related to: - answer✔✔demand forecasting _____ decisions are made more frequently than _____ decisions. - answer✔✔Forecasting; sourcing The rational for utilizing supply chain visibility is that: - answer✔✔A supplier will be more reliable. _____ synthesiz es information including sales history, point -of-sale data, warehouse data, supplier data, promotion information, and economic trends. - answer✔✔Demand -planning software The management of the resources, events, and processes needed to create an offering. - answer✔✔Production Scheduling A retailer is typically a type of upstream firm. - answer✔✔false After dealing with multiple customer service issues, Peggy decided that she would not renew her contract with Ron's customer service company. Moving the custome r service function back within Peggy's company is known as insourcing. - answer✔✔true _____ and _____ have become a larger part of Sally's role as a supply manager since she first started. - answer✔✔Sourcing; procurement Pretesting a questionnaire is typically a waste of valuable company resources. - answer✔✔false The advantage of market research is that it: - answer✔✔Can help make a good decision. ____ measure(s) the size of television audiences in various markets. - answ er✔✔The Nielsen Ratings

Get to know the seller

Seller avatar
Reputation scores are based on the amount of documents a seller has sold for a fee and the reviews they have received for those documents. There are three levels: Bronze, Silver and Gold. The better the reputation, the more your can rely on the quality of the sellers work.
Brainbarter Kaplan University
View profile
Follow You need to be logged in order to follow users or courses
Sold
324
Member since
2 year
Number of followers
153
Documents
22254
Last sold
17 hours ago
A+ STUDY MATERIALS.

We offer a wide range of high-quality study materials, including study guides practice exams and flashcards. WELCOME.

3.5

54 reviews

5
21
4
8
3
12
2
4
1
9

Recently viewed by you

Why students choose Stuvia

Created by fellow students, verified by reviews

Quality you can trust: written by students who passed their tests and reviewed by others who've used these notes.

Didn't get what you expected? Choose another document

No worries! You can instantly pick a different document that better fits what you're looking for.

Pay as you like, start learning right away

No subscription, no commitments. Pay the way you're used to via credit card and download your PDF document instantly.

Student with book image

“Bought, downloaded, and aced it. It really can be that simple.”

Alisha Student

Frequently asked questions