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Exam (elaborations)

CPCM- Space Management Questions and Answers 2024

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CPCM- Space Management Questions and Answers 2024 • When deciding which products to carry, what are the two most important factors that retailers must keep in balance? -Answer-Variety and capacity. •Which of the following is not an important question to consider when establishing a planogram? -Answer-All of the above are important questions to ask: Do I need to have a SKU in each segment of a category to optimize my volume in the category?, How many different items do I need to satisfy shopper need states?, Do I need to optimize my volume in the category?, Can I reduce the number of items in a given segment thereby reducing my inventory costs without risking a loss in overall category demand? •Which of the following is not correct? -Answer-Store level sales data should not be used in the planogram production process due to the variation across stores. •Retailer X knows that unless he reorders, his stock of ProWidget will be completely sold out in 10 days. What data would give him this information? -Answer-Days of supply •Retailers often have a strategy for placing items on the bottom shelf. Check all that apply. - Answer-Make shoppers work a little harder to find less expensive or less profitable items, Provide adequate holding power for high velocity items. Facings Both Capacity -Answer--the count of product slots going across the shelf, linear space -can be expressed as total numbers, can be expressed as percentage -the count of products, including across, deep and wide, cubic space •After implementing a new planogram for Joe's market, the category management team conducts a direct comparison between the metrics for the past planogram and the new one, and then continues to make comparisons as time passes and new sales data is collected. What is this process called? -Answer-Post-test tracking •How many SKUs are carried in an average grocery store? -Answer-50,000 •The combined performance index, or CPI, must always be used when developing a ranking list of products. -Answer-False •Retailer X has decided to add the popular widgetmax brand o his assortment. Widgetmax is a value-priced widget which is similar to the more expensive ProWidget brand he currently carries. What advice would you give him about where to place the new item? -Answer-Retailer X should not place the items next to each other on the shelf

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Uploaded on
February 5, 2024
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2023/2024
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