for
Aims thegoalsofthecompany
Objectives targetstoachievethebusiness'smissionandaims Splitintocorporatefunctional teamandindividual
P profit P political
marketshare E economic
gg
growth 5
T
Social
technological
anti.itasi peowEC competition YnYYronmentallethical
NAME Definition Advantages Disadvantages
SOLETRADER a businessownedand limited finances
directed
bye cankeepalltheprofits
Iffsteggnthigginess relativelysmall
unlimitedliability
PARTNERSHIP a businessthathasmore moreideas hasto splitprofitequally
than e owner usually a morefinances unlimited liability
smallgroupofpeople tea setup
I less flexibilityslowerdecisio
making
PRIVATE Asmalltomedium sized full
keep control difficulttosetup
LIMITED companythatcanonly Ican
limitedliability I has limited expansion
gpo
COMPANY sell shoresto private canonlygetlimitedfindings
TD shareholders fromshareholders
PUBLIC Alargecompany which canraisecapitalfromselling canlosecontrolofthebusine
united sells itsshares onthe shares managersdecisionsmightbe
COMPANY stock market morefinances access influenced
PLLC Imoregrowthandexpansion
opportunities
forfranchisee whobuys
FRANCHISEanalreadyestablishedbusiness moreassistance lotsofrestrictions
thatsellsitsrightstoanother brandrecognition thighinitialcost
ownerandgets at backfrom lowrisk
itsprofit higherprofits
or whose's lossotfullbrandcontrol
fief
easyaccessto capital reputationcanbedamaged