Salesforce Certified Associate Exam ALL ANSWERS 100% CORRECT SPRING FALL-2023/24 EDITION GUARANTEED GRADE A+

What is the Salesforce Ecosystem? Upgraded version of excel and Google Sheets. Allows you to check in with clients automatically based on where they are in the customer journey. A place where you will not have to worry about losing customer data. Salesforce is the leading CRM (Customer Relationship Management) provider with many products to help serve your customer. What does the Salesforce security permissions do? Allow stakeholders to keep their deals, cases and opportunities private and away from others that do not have a need to see the information. How is Salesforce a multi-tenant environment? You have your dedicated space yet share internal resources with other tenants within the building of your org aka salesforce ecosystem What are Superbadges? Real world scenarios with questions and playground challenges for specific learning objectives. What is the Trailhead Academy? Week long classes taught by other trailblazers → best to attend if sponsored by your company because it cost a couple thousand dollars What is Salesforce Customer 360? Salesforce's solution that connects all information about the customer in an easy to access system. A way of connecting all the products Salesforce have to create one holistic view of the customer journey and experience. What is the Salesforce Sales cloud? The most fundamental cloud that connects leads and opportunities. Provides info about the deals that are being sold within your org. It contains every step of the sales path. Product to enable Sales Teams to manage customer data and sell effectively. What is the Salesforce Service cloud? The second most common cloud, biggest focus is on customer service and success. Deals with use cases, accounts and contacts. For ex. an email can turn into a case that is automated via phone, email or web chat. There are some automations for case resolution within this cloud. What is the Salesforce Marketing cloud? Product to enable companies to market to customers. It keeps track of potential customers → helps them go through the sales path. It helps you get to know the beginning of the customer journey. It features campaigns, campaign members and leads. Marketing and sales cloud has some overlap. And depending on the company selling process, you can understand the ROI on different marketing efforts within your org. What is the Salesforce Experiences cloud? Product for building secure websites, portals, and apps with connected data quickly. It lets you create a social platform for customers to engage with your brand → it creates a site and content backend that is operated by Salesforce. It has a community portal for members to login. What is the Salesforce Commerce cloud? Product for selling B2B or B2C. It has a green shopping cart icon that focuses on B2C transactions. Basically it is e-commerce shopping that leads back to a Salesforce org to fulfill and ship orders. It is similar to shopify. What is Einstein Analytics? Product that does enterprise-level analytics on your customer data. It is a part of Salesforce 360 that uses all the orgs data to come to AI conclusions that are better and faster solutions. What is Mulesoft? Product that is used to integrate systems. It is an automation platform that pulls from different APIs and systems that puts information in one central place for analytics and integration. What is Health cloud? Product to Connect the Patient Journey for Healthcare Providers It is a patient centric model for the healthcare industry that is more secure. It keeps up with appts, follow ups, prescriptions and makes it easier to remain HIPPA compliant. What is Sustainability / Net zero cloud? Product used to track, report, and analyze environmental data. It breaks down sustainability for environment friendly business uses. It shows your org where it can improve. It's a way to take back info to clients to show how sustainable and responsible they are. What is declarative programming? No-coding, point and click development features throughout Salesforce consisting of: Flows - a way to simplify different processes → example: renewal opportunities for an annual year, make this an automatic annual thing with flows Approval processes - a way to submit a record to a manager for approval → example submit a discount code for your customer, by sending it to your manager for them to approve. What is programmatic programming? CONTINUED...