Schedule:
Available now. Due 12/06/2015 12:01 AM EST
Attempt 2 of 2
Started: 12/05/2015 10:05 AM EST
Submitted: 12/05/2015 10:19 AM EST
Score: 63%
Points: 100 out of 160
OLI quizzes are based entirely on material in the OLI module content, not on external
resources or personal experience.
Question 1
Points: 10 out of 10
Which of the following scenarios would not lend itself to using a database instead of a
spreadsheet?
You have a large amount of information with complex
relationships between the items.
You need to create mailing labels from the information.
You need to apply some complex numerical functions on the
data.
You need to create reports that pull related pieces of data from
multiple records/sources within the data.
Question 2
Points: 10 out of 10
In terms of customer service issues, which of the following is the least likely reason
for using a robust CRM?
This study source was downloaded by 100000823486515 from CourseHero.com on 02-21-2022 15:17:53 GMT -06:00
https://www.coursehero.com/file/12879586/Quiz-13a-Basics-of-Databases-Module/
, A CRM can provide a company's marketing department with
information needed to identify and target new customers.
A CRM can optimize the information shared among
departments, resulting in better management of existing accounts.
A CRM can provide a more rapid response to queries and
concerns by forwarding the query to the right department.
A CRM can enable members of pertinent departments to have
access to all the relevant information, enabling them to answer
queries and resolve problems quickly and easily.
Question 3
Points: 10 out of 10
True or false? Demographic data is the collection of data related to customer age,
gender, location, income level, and so on.
True
False
Question 4
Points: 0 out of 10
A staff/faculty member uses proprietary (owned and protected by the university) data
from the university's student financial records database in a graph that is part of a
presentation at a computer education conference. Which of the following best describes
the data issue?
Malicious data leak
Accidental data loss
Intentional data leak
Malicious data loss
This study source was downloaded by 100000823486515 from CourseHero.com on 02-21-2022 15:17:53 GMT -06:00
https://www.coursehero.com/file/12879586/Quiz-13a-Basics-of-Databases-Module/