Strategic Planning 3A
Semester 2 Assignment 1
Unique Number: 794 902
, Table of Contents
1. Introduction
Pg. 2
2. Different levels and Areas of Management
Pg. 3
2.1. Examples of activities performed at top level &
Examples of the hotel industries manager’s job titles
Pg. 4
3. Universal principles of strategic management
Pg. 4
4. The City Lodge Group hotels vision statement
Pg. 5
4.1 Recommendations on improving the vision statement
Pg. 5
5. SWOT analysis of City Lodge Hotel group
Pg. 5 ,6
6. Conclusion
Pg. 7
Semester 2 Assignment 1
Unique Number: 794 902
, Table of Contents
1. Introduction
Pg. 2
2. Different levels and Areas of Management
Pg. 3
2.1. Examples of activities performed at top level &
Examples of the hotel industries manager’s job titles
Pg. 4
3. Universal principles of strategic management
Pg. 4
4. The City Lodge Group hotels vision statement
Pg. 5
4.1 Recommendations on improving the vision statement
Pg. 5
5. SWOT analysis of City Lodge Hotel group
Pg. 5 ,6
6. Conclusion
Pg. 7