BLOOMBERG LATEST EXAM ACTUAL 2026/2027
QUESTIONS AND SOLUTIONS RATED A+
✔✔Bloomberg Audience - platform all #s - ✔✔126 million unique digital visitors
26.7 million social followers
11 million unique digital video viewers
5.7 million monthly podcast downloads
3.9 million Businessweek +Markets readership
1.2 million audio listeners
433 million television households
332k core terminal subscribers
117k monthly OTT viewers
✔✔Bloomberg Audience - digital visitors # - ✔✔126 million unique digital visitors
✔✔Bloomberg Audience - digital video viewers - ✔✔11 million unique digital video
viewers
✔✔Bloomberg Audience - social followers - ✔✔26.7 million social followers
✔✔Bloomberg Audience - demographics - ✔✔Total Affluent Adults- 11.4MM
Male/Female Ratio- 67%/33%
Married/Partnered- 82%
Any Children- 43%
Employed - 80%
Median Age- 46.6 Years
Median Household Income- $190,310
Median Net Worth - $1,191,200
College Grad Plus - 85%
Post-Graduate Degree - 48%
✔✔Bloomberg Audience - monthly podcast downloads - ✔✔5.7 million monthly podcast
downloads
✔✔Bloomberg Audience - BW and Markets readers - ✔✔3.9 million Businessweek
+Markets readership
✔✔Bloomberg Audience - audio listeners - ✔✔1.2 million audio listeners
✔✔Bloomberg Audience - core terminal subscribers - ✔✔332k core terminal
subscribers
✔✔Bloomberg Audience - TV viewers - ✔✔433 million television households
✔✔Bloomberg Audience - monthly OTT viewers - ✔✔117k monthly OTT viewers
, ✔✔Terminal mnemonic device - ✔✔DANCES - We provide
Data
Analytics
News
Communication
Execution
24/7 Support
✔✔Terminal Info - ✔✔- A modern icon of financial markets, processing 100 billion
pieces of data every single day. Proprietary insight and direct access to research from
1,500+ sources. Over 320K professionals pay $20K+ annually for the Terminal because
of this.
- We are an end-to-end solution that provides pre & post trade analytics, guiding clients
through the entire lifecycle of a trade. Our data and analytics are asset class and
industry agnostic. We provide news from over 180,000 news sources & communication
tools to over 300,000 industry professionals
-- Mike Bloomberg really wanted to create transparency to give people access to more
informed financial decisions
- BBG.com is an offshoot that's meant for public - keeping transparency so people can
still have access to solutions
✔✔Digital- Ways to Target (mnemonic device) - ✔✔Adam
Dates
Everyones
Cats
✔✔Digital- Ways to Target - ✔✔- Bloomberg audience - by segments (finance
professionals, luxury/hnwi, business, c-suite execs, IT professionals, etc)
-Advertiser data - advertisers can activate their own data to target audiences in BBG
digital environments
- Environment - geo and/or device
- Content and keyword
✔✔Digital Section Fronts (mnemonic device) - ✔✔Green
Men
Terrify
Bob
POP!
✔✔Digital Section Fronts - ✔✔Green
Markets
Tech
Businessweek
Politics
Opinion
QUESTIONS AND SOLUTIONS RATED A+
✔✔Bloomberg Audience - platform all #s - ✔✔126 million unique digital visitors
26.7 million social followers
11 million unique digital video viewers
5.7 million monthly podcast downloads
3.9 million Businessweek +Markets readership
1.2 million audio listeners
433 million television households
332k core terminal subscribers
117k monthly OTT viewers
✔✔Bloomberg Audience - digital visitors # - ✔✔126 million unique digital visitors
✔✔Bloomberg Audience - digital video viewers - ✔✔11 million unique digital video
viewers
✔✔Bloomberg Audience - social followers - ✔✔26.7 million social followers
✔✔Bloomberg Audience - demographics - ✔✔Total Affluent Adults- 11.4MM
Male/Female Ratio- 67%/33%
Married/Partnered- 82%
Any Children- 43%
Employed - 80%
Median Age- 46.6 Years
Median Household Income- $190,310
Median Net Worth - $1,191,200
College Grad Plus - 85%
Post-Graduate Degree - 48%
✔✔Bloomberg Audience - monthly podcast downloads - ✔✔5.7 million monthly podcast
downloads
✔✔Bloomberg Audience - BW and Markets readers - ✔✔3.9 million Businessweek
+Markets readership
✔✔Bloomberg Audience - audio listeners - ✔✔1.2 million audio listeners
✔✔Bloomberg Audience - core terminal subscribers - ✔✔332k core terminal
subscribers
✔✔Bloomberg Audience - TV viewers - ✔✔433 million television households
✔✔Bloomberg Audience - monthly OTT viewers - ✔✔117k monthly OTT viewers
, ✔✔Terminal mnemonic device - ✔✔DANCES - We provide
Data
Analytics
News
Communication
Execution
24/7 Support
✔✔Terminal Info - ✔✔- A modern icon of financial markets, processing 100 billion
pieces of data every single day. Proprietary insight and direct access to research from
1,500+ sources. Over 320K professionals pay $20K+ annually for the Terminal because
of this.
- We are an end-to-end solution that provides pre & post trade analytics, guiding clients
through the entire lifecycle of a trade. Our data and analytics are asset class and
industry agnostic. We provide news from over 180,000 news sources & communication
tools to over 300,000 industry professionals
-- Mike Bloomberg really wanted to create transparency to give people access to more
informed financial decisions
- BBG.com is an offshoot that's meant for public - keeping transparency so people can
still have access to solutions
✔✔Digital- Ways to Target (mnemonic device) - ✔✔Adam
Dates
Everyones
Cats
✔✔Digital- Ways to Target - ✔✔- Bloomberg audience - by segments (finance
professionals, luxury/hnwi, business, c-suite execs, IT professionals, etc)
-Advertiser data - advertisers can activate their own data to target audiences in BBG
digital environments
- Environment - geo and/or device
- Content and keyword
✔✔Digital Section Fronts (mnemonic device) - ✔✔Green
Men
Terrify
Bob
POP!
✔✔Digital Section Fronts - ✔✔Green
Markets
Tech
Businessweek
Politics
Opinion
