PRSA APR EXAM
Practice Questions 2026–2027 | Complete Solution | 100
Practice Questions with 100% Correct Answers | Accreditation
in Public Relations (APR) Exam Prep
THIS EXAM INCLUDES:
➢Mutiple questions and answers
➢Well detailed rationales
➢New update
➢2026 exam
➢All graded A+
➢Guaranteed Pass
, PRSA APR Exam Practice Questions 2026–2027 |
Complete Solution | 100 Practice Questions with 100%
Correct Answers | Accreditation in Public Relations
(APR) Exam Prep
Question 1
You are responsible for an internal employee newsletter. A freelance
photographer provides several photos you intend to use in the next issue.
Your supervisor quickly reviews and approves the newsletter before leaving
for an extended vacation. You are nearing your deadline and in final
preparation of the files, you notice fine print copyright information by the
photographer in the corner of the images. Which one of the following is
the best course of action?
A) This is work for hire so you can follow the directive of your supervisor
and proceed with publication of the newsletter.
B) Contact the freelance photographer directly to get verbal approval for
publication.
C) Coordinate with your legal counsel to review the contract terms before
taking further action.
D) Include the copyright information from the photographer in the photo
caption and proceed with publication of the newsletter.
Answer: C) Coordinate with your legal counsel to review the contract
terms before taking further action.
Explanation: The best course of action is to coordinate with legal counsel
to review the contract terms before proceeding. Freelance photographers
typically retain copyright ownership of their work unless there is a written
"work for hire" agreement or an express transfer of copyright. Simply
providing attribution does not grant permission to use copyrighted
,material. Verbal approval is not sufficient for legal protection. The
supervisor's approval does not override copyright law. Legal review will
determine what rights the company actually obtained under the contract.
Source: EPR 10th, pgs 157-158; PR: S&T 10th, pgs 302-303
Question 2
You are the public relations manager at an automotive manufacturer,
reporting to the company president. Your company is about to announce
an expansion, which will be a major economic boost for the community, at
a press conference. Your boss would like to share some additional details
about the acquisition "off the record" with several community partners
following the press conference at a VIP event, which some media may
attend. What counsel would you offer your boss?
A) We trust our partners and this will improve our community relations
B) It is acceptable to share these details if we inform the audience that what
we share is off the record
C) It is acceptable to share these details if reporters do not attend the event
D) You should never share things off the record unless you really want it to
get out
Answer: D) You should never share things off the record unless you
really want it to get out
Explanation: The fundamental rule of "off the record" communication is
that you should never share anything off the record unless you are
prepared for it to become public. There is no legal protection for "off the
record" statements; it is merely an informal agreement among journalists. If
reporters attend the VIP event, they may not honor the "off the record"
designation, especially if they believe the information is newsworthy.
Additionally, community partners are not bound by journalistic ethics. The
safest counsel is to avoid sharing sensitive information in settings where it
could leak.
, Source: EPR p.231
Question 3
Which of the following two statements are correct in order for you to use
photos in ads?
A) The company hired and paid the photographer for the professional
event photos and owns them for future use.
B) These photos can only be used if the photographer has provided written
permission to reproduce the event photos beyond the original purpose of
an internal newsletter.
C) The employees and family members photographed must have a signed
consent release to have their photos used in an ad for the company.
D) Company employees are not required to sign releases, but their family
members would need to have signed releases to be used in the ads
Answer: B and C
Explanation:
• B is correct: Even if the company paid for the photography services,
the photographer typically retains copyright unless there is a written
agreement transferring rights. Written permission is required to use
the photos beyond the original purpose (internal newsletter) in
advertising.
• C is correct: Individuals photographed must sign consent releases
allowing their images to be used in advertising. This protects against
claims of invasion of privacy and misappropriation of likeness.
• A is incorrect: Payment alone does not transfer copyright ownership;
a written "work for hire" agreement or copyright assignment is
required.
• D is incorrect: Both employees and family members need to sign
releases for advertising use, as everyone has a right to control the
commercial use of their likeness.
Practice Questions 2026–2027 | Complete Solution | 100
Practice Questions with 100% Correct Answers | Accreditation
in Public Relations (APR) Exam Prep
THIS EXAM INCLUDES:
➢Mutiple questions and answers
➢Well detailed rationales
➢New update
➢2026 exam
➢All graded A+
➢Guaranteed Pass
, PRSA APR Exam Practice Questions 2026–2027 |
Complete Solution | 100 Practice Questions with 100%
Correct Answers | Accreditation in Public Relations
(APR) Exam Prep
Question 1
You are responsible for an internal employee newsletter. A freelance
photographer provides several photos you intend to use in the next issue.
Your supervisor quickly reviews and approves the newsletter before leaving
for an extended vacation. You are nearing your deadline and in final
preparation of the files, you notice fine print copyright information by the
photographer in the corner of the images. Which one of the following is
the best course of action?
A) This is work for hire so you can follow the directive of your supervisor
and proceed with publication of the newsletter.
B) Contact the freelance photographer directly to get verbal approval for
publication.
C) Coordinate with your legal counsel to review the contract terms before
taking further action.
D) Include the copyright information from the photographer in the photo
caption and proceed with publication of the newsletter.
Answer: C) Coordinate with your legal counsel to review the contract
terms before taking further action.
Explanation: The best course of action is to coordinate with legal counsel
to review the contract terms before proceeding. Freelance photographers
typically retain copyright ownership of their work unless there is a written
"work for hire" agreement or an express transfer of copyright. Simply
providing attribution does not grant permission to use copyrighted
,material. Verbal approval is not sufficient for legal protection. The
supervisor's approval does not override copyright law. Legal review will
determine what rights the company actually obtained under the contract.
Source: EPR 10th, pgs 157-158; PR: S&T 10th, pgs 302-303
Question 2
You are the public relations manager at an automotive manufacturer,
reporting to the company president. Your company is about to announce
an expansion, which will be a major economic boost for the community, at
a press conference. Your boss would like to share some additional details
about the acquisition "off the record" with several community partners
following the press conference at a VIP event, which some media may
attend. What counsel would you offer your boss?
A) We trust our partners and this will improve our community relations
B) It is acceptable to share these details if we inform the audience that what
we share is off the record
C) It is acceptable to share these details if reporters do not attend the event
D) You should never share things off the record unless you really want it to
get out
Answer: D) You should never share things off the record unless you
really want it to get out
Explanation: The fundamental rule of "off the record" communication is
that you should never share anything off the record unless you are
prepared for it to become public. There is no legal protection for "off the
record" statements; it is merely an informal agreement among journalists. If
reporters attend the VIP event, they may not honor the "off the record"
designation, especially if they believe the information is newsworthy.
Additionally, community partners are not bound by journalistic ethics. The
safest counsel is to avoid sharing sensitive information in settings where it
could leak.
, Source: EPR p.231
Question 3
Which of the following two statements are correct in order for you to use
photos in ads?
A) The company hired and paid the photographer for the professional
event photos and owns them for future use.
B) These photos can only be used if the photographer has provided written
permission to reproduce the event photos beyond the original purpose of
an internal newsletter.
C) The employees and family members photographed must have a signed
consent release to have their photos used in an ad for the company.
D) Company employees are not required to sign releases, but their family
members would need to have signed releases to be used in the ads
Answer: B and C
Explanation:
• B is correct: Even if the company paid for the photography services,
the photographer typically retains copyright unless there is a written
agreement transferring rights. Written permission is required to use
the photos beyond the original purpose (internal newsletter) in
advertising.
• C is correct: Individuals photographed must sign consent releases
allowing their images to be used in advertising. This protects against
claims of invasion of privacy and misappropriation of likeness.
• A is incorrect: Payment alone does not transfer copyright ownership;
a written "work for hire" agreement or copyright assignment is
required.
• D is incorrect: Both employees and family members need to sign
releases for advertising use, as everyone has a right to control the
commercial use of their likeness.
