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COLIBRI Real Estate | Updated Questions, Answers and Rationales | Expert Verified | 2026 Edition

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COLIBRI Real Estate | Updated Questions, Answers and Rationales | Expert Verified | 2026 Edition

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COLIBRI Real Estate | Updated Questions,
Answers and Rationales | Expert Verified |
2026 Edition
• Advertisement . CORRECT ANSWER: Any form of communication by or on
behalf of a licensee holder designed to attract the public to use real estate
brokerage services


• Associate Broker . CORRECT ANSWER: A person who has met the qualifications
to become a broker but continues to work in association with another broker
rather than having a business of his or her own


• Blog . CORRECT ANSWER: A personal, online diary, or journal that reaches out
to millions of people on the web


• Breakeven Point . CORRECT ANSWER: The point at which revenue and the
expenses are equal


• Broker . CORRECT ANSWER: A person who operates his or her own real estate
business or acts as a broker for a corporation or partnership


• Broker Price Opinion (BPO) . CORRECT ANSWER: A written opinion of the
probable selling price of a property


• Cold Calling . CORRECT ANSWER: Making unsolicited calls to people you do not
know in order to get new business

,• Commission . CORRECT ANSWER: A fee for services recorded, usually based on
a certain percentage of the sales property


• The Company Dollar . CORRECT ANSWER: is the income remaining from gross
commission income (GCI) after paying the cost of sales. The cost of sales are the
costs directly attributed to the transaction-- commissions paid to cooperating
brokers, commissions paid to sales associates, overrides paid to sales managers,
MLS fees, franchise fees, and referral fees.


• Comparative Market Analysis (CMA) . CORRECT ANSWER: An analysis of recent
sales and listings to help potential sellers determine an appropriate listing price
for their property.


• Desk cost . CORRECT ANSWER: The annual expense per sales associate and is
calculated by dividing the fixed expenses of the brokerage by the number of sales
associates.


• Direct marketing . CORRECT ANSWER: Making phone calls and emailing or
mailing promotional materials directly to potential customers as opposed to
through mass media.


• Ethics . CORRECT ANSWER: A set of principles or values by which an individual
guides his or her behavior and judges that of others.


• Franchise . CORRECT ANSWER: A business organization (franchisor) that enters
into a contract with other businesses (franchisees) for a fee in order to operate
under the franchisor's name and guidance.


• FSBO . CORRECT ANSWER: An abbreviation for "for sale by owner"

,• Hashtag . CORRECT ANSWER: A group similar posts and allows your content to
appear in search results so other users can join non the conversation


• Listing agreement . CORRECT ANSWER: A contract between the property owner
and the brokerage to place properties for sale with the brokerage


• Networking . CORRECT ANSWER: The practice of making contact and
exchanging information with other people


• Newbie . CORRECT ANSWER: An inexperienced newcomer to an industry


• Personal selling . CORRECT ANSWER: Any form of direct communication (usually
face-to-face) between an associate licensee and a customer


• Podcasting . CORRECT ANSWER: A free service that allows internet users to pull
audio files from a podcasting web site to listen to on their own devices.


• Proscpecting . CORRECT ANSWER: The process of developing business by
identifying potential customers


• Prospecting strategy . CORRECT ANSWER: The activities used -- direct
marketing, personal selling, and networking -- to contact prospective buyers and
sellers


• Real estate board (association) . CORRECT ANSWER: Made up of members who
share an interest in the business of real estate

, • Real estate licensee . CORRECT ANSWER: A person licensed by the District of
Colombia Real Estate Commission (DCRA) as a salesperson or as a broker


• REALTOR® . CORRECT ANSWER: A member of the national association of
REALTORS(R) (NAR)(R)


• Referral . CORRECT ANSWER: A recommendation


• Residential brokerage . CORRECT ANSWER: The business of helping
homeowners sell and homebuyers purchase homes


• Residential market . CORRECT ANSWER: Single-family homes, condominiums,
and duplexes


• Salesperson . CORRECT ANSWER: A person working in the office of a real estate
broker as an employee or independent contractor


• Social Media . CORRECT ANSWER: Any form of online publication or presence
that allows end users to engage in multi-directional conversations in or around
the content on the website.


• Twitter (X) . CORRECT ANSWER: A website that offers a micro-blogging and
social networking service


• Mentor . CORRECT ANSWER: is a person providing quality support, advice, and
counseling

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