CTE 3806 EXAM 2 PRACTICE QUESTIONS WITH
VERIFIED ANSWERS | LASTEST UPDATE
The pattern of buying both premium and low-priced merchandise or patronizing both
status oriented retailers is referred to as multichannel retailing - Answers - false
After selecting a target market and a retail mix, the final element in a retail strategy is
the identification of prospective wholesalers - Answers - false
Same store sales are the same as comparable-store sales growth - Answers - true
When consumers go specialty shopping, they know what they want and will not accept
a substitute - Answers - true
When vendors ship merchandise prepackaged in the quantity required for each store;
when the products arrive to the distribution center, the products move to the staging
area to be shipped to the designated stores - Answers - cross-docking
Making an unplanned purchase is an example of limited problem solving - Answers -
true
After using her same car for 17 years, Tracey's mechanic told her that it would cost
more to fix the transmission than what the car was worth. She decided it was time for a
new car. In which stage of the buying process is Tracey involved? - Answers - Need
recognition
People engage in extended problem solving because - Answers - little knowledge about
the product
While waiting in the checkout line at Essentials, Autumn spotted a nail care kit displayed
among the candy and batteries. She liked it and asked the cashier to add it to her bill.
Which form of limited problem solving did Autumn engage in? - Answers - impulse
buying
Which of the following segmentation methods would be most appropriate for a retailer
selling fishing tackle and bait? - Answers - lifestyle segmentation
A toy store has acquired an edge over its competition that cannot be easily copied by its
competitors? What has the store achieved? - Answers - sustainable competitive
advantage
VERIFIED ANSWERS | LASTEST UPDATE
The pattern of buying both premium and low-priced merchandise or patronizing both
status oriented retailers is referred to as multichannel retailing - Answers - false
After selecting a target market and a retail mix, the final element in a retail strategy is
the identification of prospective wholesalers - Answers - false
Same store sales are the same as comparable-store sales growth - Answers - true
When consumers go specialty shopping, they know what they want and will not accept
a substitute - Answers - true
When vendors ship merchandise prepackaged in the quantity required for each store;
when the products arrive to the distribution center, the products move to the staging
area to be shipped to the designated stores - Answers - cross-docking
Making an unplanned purchase is an example of limited problem solving - Answers -
true
After using her same car for 17 years, Tracey's mechanic told her that it would cost
more to fix the transmission than what the car was worth. She decided it was time for a
new car. In which stage of the buying process is Tracey involved? - Answers - Need
recognition
People engage in extended problem solving because - Answers - little knowledge about
the product
While waiting in the checkout line at Essentials, Autumn spotted a nail care kit displayed
among the candy and batteries. She liked it and asked the cashier to add it to her bill.
Which form of limited problem solving did Autumn engage in? - Answers - impulse
buying
Which of the following segmentation methods would be most appropriate for a retailer
selling fishing tackle and bait? - Answers - lifestyle segmentation
A toy store has acquired an edge over its competition that cannot be easily copied by its
competitors? What has the store achieved? - Answers - sustainable competitive
advantage
