JMC 101 EXAM 1 STUDY GUIDE
Narrative - Answers - a story with a beginning, middle and end structure; a problem is
introduced and solved
Culture - Answers - how a group of people express their values and articulates daily life
Media Literacy - Answers - the ability to understand the nature of communication
especially with regards to mass communication and telecommunication
Selective Exposure - Answers - we seek media that reinforces our cultural beliefs
Mass Communication - Answers - delivering a message to a large audience that also
may be distant and diverse; previously a privilege of expensive and elite media
Close Analysis - Answers - the interpretation of a piece of text which looks closely at the
language, structure and themes used.
Medium - Answers - mode or channel of communication; plural for media
Libel - Answers - a written defamation of a person's character, reputation, business, or
property rights.
Copyright - Answers - the exclusive legal right, given to an originator or an assignee to
print, publish, perform, film, or record literary, artistic, or musical material, and to
authorize others to do the same.
Trademark - Answers - a symbol, word, or words legally registered or established by
use as representing a company or product.
Censor, Censorship - Answers - control of legally designated authority of what is said
and what is written
Codex - Answers - an ancient manuscript text in book form.
Utopians - Answers - optimistic; focused on advances; working towards an idealized
worldterm-30
Luddites - Answers - nostalgic & reactionary, fearful & cautious; originated from textile
workers who feared automation
Johannes Gutenberg - Answers - inventor of the printing press
Manuscripts - Answers - handwritten texts
Narrative - Answers - a story with a beginning, middle and end structure; a problem is
introduced and solved
Culture - Answers - how a group of people express their values and articulates daily life
Media Literacy - Answers - the ability to understand the nature of communication
especially with regards to mass communication and telecommunication
Selective Exposure - Answers - we seek media that reinforces our cultural beliefs
Mass Communication - Answers - delivering a message to a large audience that also
may be distant and diverse; previously a privilege of expensive and elite media
Close Analysis - Answers - the interpretation of a piece of text which looks closely at the
language, structure and themes used.
Medium - Answers - mode or channel of communication; plural for media
Libel - Answers - a written defamation of a person's character, reputation, business, or
property rights.
Copyright - Answers - the exclusive legal right, given to an originator or an assignee to
print, publish, perform, film, or record literary, artistic, or musical material, and to
authorize others to do the same.
Trademark - Answers - a symbol, word, or words legally registered or established by
use as representing a company or product.
Censor, Censorship - Answers - control of legally designated authority of what is said
and what is written
Codex - Answers - an ancient manuscript text in book form.
Utopians - Answers - optimistic; focused on advances; working towards an idealized
worldterm-30
Luddites - Answers - nostalgic & reactionary, fearful & cautious; originated from textile
workers who feared automation
Johannes Gutenberg - Answers - inventor of the printing press
Manuscripts - Answers - handwritten texts
