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1. This feature allows hotel revenue managers to include or exclude a specific
mini hotel from group projections for detailed performance analysis.
o Correct Answer: Group Projections
2. What type of recommendations might One Yield make if demand far
exceeds hotel capacity on a given night to maximize profitability?
o Correct Answer: Stronger restrictions on discount rates
3. In what situations might the cancellation forecast be adjusted in hotel
revenue management?
o Correct Answer: When special circumstances are expected to
affect cancellations, such as a group event ending early or severe
weather disrupting travel.
4. What role does Sales and Marketing play in utilizing the rooms projection?
o Correct Answer: They use the projection to determine how much
group or contract business to accept, identify marketing
opportunities, and prioritize key customer segments.
,5. Why is it important to complete group projections before transient
projections?
o Correct Answer: Because group bookings determine the
remaining transient room supply available for sale.
6. Which step involves evaluating booking pace, demand trends, and market
conditions?
o Correct Answer: Demand Analysis
7. Which step analyzes room inventory, availability, and restrictions?
o Correct Answer: Supply Analysis
8. Which Advisor screen step allows revenue managers to adjust pricing for
room types and time periods?
o Correct Answer: Rates
9. What is the purpose of the MARSHA Day Detail Dashboard?
o Correct Answer: It provides visibility into MARSHA blocked and
booked rooms, failed bookings, group mini hotel information, and
booking performance to identify additional sales opportunities.
10.What are the three factors that impact Hurdle Revenue?
• Correct Answer:
• Remaining transient demand
, • Available transient supply
• Changes in rate
11.In most cases, why would there not be a hurdle revenue?
• Correct Answer: Because remaining transient demand does not exceed
available transient supply.
12.Which Advisor screen section displays available rooms and inventory
controls?
• Correct Answer: Inventory
13.What is Hurdle Revenue?
• Correct Answer: The minimum revenue a reservation (entire stay) must
generate in order to be accepted.
14.How often is Hurdle Revenue updated during intra-day optimization?
• Correct Answer: Four times per day
15.What is the significance of the transient cancellation forecast?
• Correct Answer: It helps revenue managers anticipate cancellations and
adjust rates to maximize revenue opportunities.
16.How does segmentation support revenue management?
• Correct Answer: By grouping room types, rates, and mini hotels so
pricing can be adjusted according to demand and customer behavior.