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FFM Exam 1 Study Guide – Practice Questions, Flashcards & Exam Review

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FFM Exam 1 Study Guide – Practice Questions, Flashcards & Exam Review

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FFM Exam 1 Study Guide – Practice Questions, Flashcards & Exam Review


Fashion - ✔✔A prevailing custom, usage or style that is accepted widespread by a group



Marketing - ✔✔Identifies customers needs and develops products



Merchandising - ✔✔Sales promotion as a comprehensive function



T/F fashion acts an influence on women only - ✔✔The male fashion has seen the biggest
growth



T/F Designers dictate fashion - ✔✔consumers actually drive fashion



Fashion is unpredictable - ✔✔Short term is predictable, long term is not



Style - ✔✔Distinctive appearance of a garment



Style number - ✔✔number assigned to a design by a manufacturer and retailer

Identifies the product



High fashion - ✔✔1. A new style accepted by a limited group, are the first to accept a trend

2. haute coutoure



High fashion is NOT about - ✔✔Price



Haute couture - ✔✔Chamber in paris with couture ready to wear

, Couture - ✔✔Fitted to a persons body



Taste - ✔✔Refers to prevailing opinion of what is or isn't appropriate for a given occasion



Classic - ✔✔A style that satisfies the needs and remains in generational fashion



Example of a classic - ✔✔Little black dress



Fad - ✔✔Sweeps into popularity then disappears



Trend - ✔✔General direction or movement in something developing



Silhouette - ✔✔overall outline or contour, aka shape or form



NOT silhouettes - ✔✔Ruffles and pleats



Details - ✔✔Trimmings, skirt and pant length (hemline) and width,shoulder waist sleeve
treatment, shape of neckline



Texture - ✔✔Effects the look and feel of the material, affects the drape and color of the
garment



fashion cycle stages - ✔✔introduction, rise, culmination, decline, obsolescence



Culmination - ✔✔the highest point of popularity

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