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MGT 492 UKY WILDES EXAM 2 QUESTIONS WITH 100% VERIFIED ANSWERS

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MGT 492 UKY WILDES EXAM 2 QUESTIONS WITH 100% VERIFIED ANSWERS

Institution
MGT 492
Course
MGT 492

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MGT 492 UKY WILDES EXAM 2
QUESTIONS WITH 100% VERIFIED
ANSWERS



\.Which of the following statements regarding the three categories of knowledge
is true? - ANSWERS✔-Intellectual capital is essentially tacit knowledge


\.Which of the following marks would be eligible to become trademarks or service
marks? - ANSWERS✔-c. None of these are correct.


\.All of the following are common problems associated with new product
development (NPD) EXCEPT - ANSWERS✔-complicated products.


\.Which of the following is the most common reason that trademarks are denied?
- ANSWERS✔-The mark is likely to create confusion with an existing trademark in
the marketplace.


\.During the final phase of the product development cycle, an entrepreneur must
decide whether to - ANSWERS✔-All of these are correct.

b. start a business to make and distribute the product.
c. joint venture with another company that has the resources that the
entrepreneur needs.
d. sell the technology.

, e. license the technology to another company to develop it into applications.



\.A copyright protects - ANSWERS✔-the form in which an idea is displayed.


\.Marcus has adopted "iFix it fast." as the slogan for his electronics repair shop.
This slogan is Marcus's - ANSWERS✔-trademark


\.Approximately _____ percent of new product development (NPD) projects don't
include vital market research. - ANSWERS✔-35


\.The initial margins for a new line of cosmetics that Kim has developed are slim
due to development costs. She is wondering whether they will improve with
economies of scale. Which of the following product development trade-offs is Kim
dealing with? - ANSWERS✔-Product cost vs. development costs


\.To qualify for _____, the work must be in a fixed and tangible form—that is, one
must be able to see or hear it. - ANSWERS✔-federal copyright protection


\.All of the following are factors that are significant in team composition EXCEPT -
ANSWERS✔-reward structure.


\.Which of the following is NOT a class into which an invention must fit? -
ANSWERS✔-A design of a machine or something with moving parts or circuitry

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Institution
MGT 492
Course
MGT 492

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