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Media sociology concept list | KU Leuven | 2024/25

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Completely wrote out Professor Aupers' list of concepts based on the texts & the lectures.

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Table of Contents
Les 1...........................................................................................4
Lineaire media-modellen Harold Lasswell, Shannon and Weaver.............4
S&W.................................................................................................................................. 4
Lasswell............................................................................................................................ 4
Beperkingen van de modellen........................................................................................... 4

Mediasociologische modellen...............................................................4
Vier componenten van media in maatschappelijke context..............................................4
Drie benaderingen van media........................................................................................... 5

Moderniseringtheorieën – Karl Marx, Max Weber, Emile Durkheim..........5
Mediatisering – Nie et al., Hjarvard (2008).............................................6
Bespreking en kritische evaluatie modellen media, mens en
maatschappij.......................................................................................6
Les 2...........................................................................................6
'Medium-centered theory' – optimist (Marshall McLuhan).......................6
'Medium-centered theory' – pessimist (Neil Postman)............................7
Kenmerken digitale media....................................................................7
Kritiek op techno-determinisme............................................................7
Social Shaping of Technology (SST – Wiebe Bijker, Thomas Hughes,
Langdon Winner).................................................................................7
Sociaal Constructivisme (Berger and Luckmann; Paul du Gay)................8
Recente ontwikkelingen onder invloed van digitale media-technologie. . .8
AI and the Future of Humanity..............................................................9
Les 3...........................................................................................9
Surveillance capitalism – Shoshana Zubov.............................................9
Theorie cultuurindustrie (Horkheimer en Adorno)..................................9
Recente ontwikkelingen in de politieke economie van de mondiale media
industrie en Big Tech..........................................................................10
Les 4.......................................................................................... 10
Neo-marxisme en ideologie (Marx, Althusser en Gramsci)....................10
Gender identity (Judith Butler)............................................................11
Bechdel-test en representatie gender (Alison Bechdel)........................11
The male gaze en objectivering (Laura Mulvey)...................................11

, Recente ontwikkelingen op het terrein van de representatie van gender
in media, film en reclame...................................................................11
Verschillende benaderingen: feminisme, gender-theorie, en actief
(vrouwelijk) publiek...........................................................................12
Feminisme...................................................................................................................... 12
Gender-theorie (Butler)................................................................................................... 12
Actief (vrouwelijk) publiek............................................................................................... 12

Damsel in distress..............................................................................12
Les 5.......................................................................................... 13
Mediatekst als sociale constructie.......................................................13
Semiotiek - Ferdinand de Saussure.....................................................13
Semiotiek - Roland Barthes.................................................................13
Semiotiek - Charles Peirce..................................................................13
Narratieve analyse (Propp, Campbell).................................................14
Discours-analyse – Michel Foucault.....................................................14
Inhoudsanalyse..................................................................................14
Een evaluatie van de verschillende theoretische en methodische
benaderingen in analyse mediateksten...............................................15
Les 6.......................................................................................... 15
Two-step flow theory - Paul Lazersfeld................................................15
Social Learning Theory - Albert Bandura..............................................15
Cultivation Theory - George Gerbner...................................................15
Publieksonderzoek – Birmingham Centre for Contemporary Cultural
Studies..............................................................................................16
Encoding – Decoding model (Stuart Hall).............................................16
Theorie: games, internet en ‘participatory culture’ – Henry Jenkins.......16
Theorie: internet en ‘co-productie’ gebruiker, ‘produsage’ (Axel Bruns)
en ‘prosumption’ (Ritzer)...................................................................16
Een evaluatie van twee verschillende benaderingen in onderzoek naar
media en publiek (psychologische effect-studies versus
publieksonderzoek) en de implicatie voor internet onderzoek..............17
Een evaluatie van de verschillende theoretische en methodische
benaderingen in analyse mediateksten...............................................17
Les 7.......................................................................................... 18

, Theorie: Homo Duplex en socialisatie (George Herbert Mead)...............18
Theorie: ‘reflexive self’ (Anthony Giddens)..........................................18
Dramaturgisch perspectief op presentatie (online) identiteit (Ervin
Goffman)...........................................................................................18
Concept: self-branding (Alice Hearn)...................................................19
Concept: micro-celebrity (Alice Marwick).............................................19
Identity and internet (Sherry Turkle)...................................................19
Technologies of the self (Michel Foucault)...........................................19
Cyborg identity (Donna Haraway, Deborah Lupton)..............................20
Posthumanisme (Francis Fukuyama)...................................................20
Een analyse van de constructie van identiteit op het internet vanuit
mediasociologisch model....................................................................20
Les 8.......................................................................................... 21
‘Fabeltjesfuik’....................................................................................21
Internet en de ‘public sphere’ (Jürgen Habermas)................................21
Onvoorziene neveneffecten media (Robert Merton, Ulrich Beck)...........21
Media en morele paniek (Stanley Cohen).............................................21
Sociale media en morele paniek (Walsh)..............................................22
Sociale media en filter bubbels, ‘echo chambers’ , misinformation,
computational propaganda en fragmentering publieke ruimte..............22
Een analyse van ‘nieuwe’ media als hedendaags sociaal probleem of
terugkerende morele paniek...............................................................22

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