COMPETITIVENESS AND GLOBALIZATION 12
EDITION HITT QUESTIONS AND CORRECT
ANSWERS (VERIFIED ANSWERS) Q&A 2026
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1. What is the primary goal of strategic management?
A. Maximizing short-term profits
B. Achieving competitive advantage
C. Reducing employee turnover only
D. Increasing product variety only
Rationale: Strategic management focuses on long-term success
through competitive positioning.
Correct Answer: B
2. Which of the following best defines competitive advantage?
A. Lower production costs only
B. A firm performing similarly to competitors
C. Attributes that allow a firm to outperform rivals
D. Government protection from competition
Rationale: Competitive advantage comes from unique value
creation.
Correct Answer: C
,3. What is globalization in strategic management?
A. Limiting operations to domestic markets
B. Expanding business activities across national borders
C. Reducing international trade
D. Focusing only on local suppliers
Rationale: Globalization refers to cross-border expansion of
business activities.
Correct Answer: B
4. Which level of strategy focuses on a single business unit?
A. Corporate level
B. Functional level
C. Business level
D. Global level
Rationale: Business-level strategy deals with how to compete in
a single industry.
Correct Answer: C
5. What does external analysis primarily examine?
A. Internal employee skills
B. Organizational structure
C. Industry and macro-environment factors
D. Financial accounting systems
,Rationale: External analysis evaluates opportunities and threats
in the environment.
Correct Answer: C
6. Which framework is commonly used for industry analysis?
A. SWOT analysis
B. Porter’s Five Forces
C. Balanced Scorecard
D. Six Sigma
Rationale: Porter’s Five Forces evaluates industry
competitiveness.
Correct Answer: B
7. What does SWOT analysis stand for?
A. Strategy, Weakness, Operations, Trends
B. Strengths, Weaknesses, Opportunities, Threats
C. Systems, Workflows, Organization, Tactics
D. Sales, Work, Output, Targets
Rationale: SWOT identifies internal strengths/weaknesses and
external opportunities/threats.
Correct Answer: B
8. Which is an example of a resource in the resource-based
view (RBV)?
, A. Government regulations
B. Firm reputation
C. Competitor pricing
D. Market demand
Rationale: RBV focuses on internal assets like reputation and
capabilities.
Correct Answer: B
9. What makes a resource a source of sustained competitive
advantage?
A. It is easily copied
B. It is common in the industry
C. It is valuable, rare, inimitable, and non-substitutable
D. It is externally controlled
Rationale: VRIN criteria define strategic resources.
Correct Answer: C
10. Corporate-level strategy primarily deals with:
A. Daily operations
B. How to compete in one market
C. Which industries or markets to enter
D. Employee motivation techniques