TEST BANK for Management Information Systems Managing the Digital Firm, 17th Edition By Laudon Kenneth & Laudon Jane. (Complete Chapters 1-15)

Test bank for management information systems managing the digital firm 16th edition by kenneth c
laudon ja




Test Bank Page 1

, Test bank for management information systems managing the digital firm 16th edition by kenneth c
laudon ja
Management Information Systems: Managing the Digital Firm, 15e (Laudon) Chapte
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r 1 Information Systems in Global Business Today
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1) Which of the following is not one of the six strategic business objectives of information
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systems?
A) New products and services io io io




B) Improved decision making io io




C) Competitive advantage io




D) Improved employee morale io io




E) Survival i




o Answer: io




D
Difficulty: Challenging i o




AACSB: Information technology i o io




LO: 1- i o




1: How are information systems transforming business, and why are they so essential for running
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o and managing a business today?
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2) Verizon's use of a web-based digital dashboard to provide managers with precise real-
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time information enabled it to improve which of the following?
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A) Compliance with regulations io io




B) Managerial decision making io io




C) Efficiency in creation of new products io io io io io




D) Employee morale io




E) Intimacy with its suppliers io io io io




Answer: B i o




Difficulty: Challenging i o




AACSB: Information technology i o io




LO: 1- i o




1: How are information systems transforming business, and why are they so essential for running
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o and managing a business today?
io io io io




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, Test bank for management information systems managing the digital firm 16th edition by kenneth c
laudon ja

3) Which of the following may lead to competitive advantage?
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1. New products, services, and business models;
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, Test bank for management information systems managing the digital firm 16th edition by kenneth c
laudon ja

2. Charging less for superior products; io io io io




3. Responding to customers in real time io io io io io




A) 1 only io




B) 1 and 2 io io




C) 2 and 3 io io




D) 1 and 3 io io




E) 1, 2, and 3 io io io io




Answer: E i o




Difficulty: Challenging AA i o io




CSB: Analytical thinking
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LO: 1- i o




1: How are information systems transforming business, and why are they so essential for running
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and managing a business today?
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4) A firm that invests in an information system because it is a necessity of doing business does
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so because it is seeking to achieve which of the following business objectives?
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A) Operational excellence io




B) Improved decision making io io




C) Competitive advantage io




D) Customer intimacy io




E) Survival
io Answer: i o




E
Difficulty: Moderate i o




AACSB: Information technology i o io




LO: 1- i o




1: How are information systems transforming business, and why are they so essential for running
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and managing a business today?
io io io io




5) The Mandarin Oriental's use of computer systems to keep track of guests' preferences is an
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o example of which of the following? io io io io io




A) Improved flexibility io




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